Sramana Mitra: Let’s do some use cases. What verticals do you have maximum adoption in? Steve Levy: The verticals we have maximum adoption in are those that have been early adopters of mobile apps themselves: financial services, healthcare, business services and transportation, manufacturing, etc. A very common application would be in business services, where people
Sramana: What kind of customers are you working with? Carl Theobald: Starting back in the early days, it was all about very small startups. They were software companies that wanted to sell downloadable software such as anti-virus. These were companies that sold games or PC performance tools. The other set of companies that used Avangate
Sramana Mitra: In that case, let’s start by describing what that technology is and then we will get to the use cases. Steven Levy: Our primary product is a software platform. This platform is used to both build and operate in run-time and managing control the apps enterprises need. If I wanted to build a
Sramana Mitra: Let’s do some use cases where you can explain how certain customers are using your technology. David Gibson: The day-to-day operational use cases are answering questions. Who is asking these questions? Often the business user is asking IT, “Who deleted my data?” Most organization have the experience where they call up and IT
Sramana: How did Avangate get started? What was the genesis of this company? Carl Theobald: It started in 2006 in Europe. The founder and a very bright technical team built the core platform and got a good solution up and running. They grew 75% a year and achieved profitability in 2010. Sramana: How did Avangate
Steven Levy is the chief executive officer at Verivo Software. Prior to accepting his current position of CEO in 2010, Levy served as a member of the Verivo Software’s board of directors. As CEO, he has led the company in dramatic growth, increased product investment, and expanded the reach of sales through his ability to
Sramana Mitra: This whole thing sounds horizontal to me. Are you applying this horizontal infrastructure to IT-specific problems? David Gibson: Some of the first steps you take is to make sure that the assets you have are protected. Those are many of the use cases people start with, but they branch out from there. Once
Sramana: This is a very crowded space. How do you differentiate yourselves from others? Carl Theobald: There are a lot of different companies in our space. There are billing companies that solve part of the problem by assisting with subscription management and billing. We provide a complete solution that goes beyond subscription management and billing.