Thought Leaders in Mobile and Social: Interview with Asher Delug, CEO of Airpush (Part 5)

Sramana Mitra: That is extremely valuable. Asher Delug: I agree. There is no other company in the world that has that particular data asset. Other companies, like the ones I mentioned, have very interesting data assets. But the nature of ours is unique.

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Acquiring Deadpool Technology to Leapfrog a Services Company into Products: Canara CEO Steve Cotton (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Steve Cotton is the founder and executive chairman of Canara, a company that provides turnkey backup power solutions and predictive monitoring solutions for mission critical operations focusing on data centers, telecommunications sites, wind/solar farms, smart grid and electric vehicles. Prior to Canara he was the director

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Thought Leaders in Mobile and Social: Interview with Lori Sylvia, EVP of Marketing at RedBend Software (Part 6)

Sramana Mitra: Interesting. I wonder how successful that business is. Lori Sylvia: I think they are pretty successful. They found a very niche market, and they do well. They are the number one luxury brand. Another example of a service is provided by Panasonic. They are a very forward-thinking company. They have a line of

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Thought Leaders in Mobile and Social: Interview with Asher Delug, CEO of Airpush (Part 4)

Sramana Mitra: Can you talk about the other side of the differentiation coin – the data side? Asher Delug: For the first few years of mobile, the big complaint by advertisers and the reason why mobile ad rates have stayed so low compared to desktop rates is because until very recently, mobile has not had

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Building a Conversion Optimization Company from London: Graham Cooke, CEO of Qubit (Part 7)

Sramana: You have identified a sweet spot of $10 million-plus e-commerce companies. How many of those are there in London? Graham Cooke: In the UK, we think there are a couple of thousand of these businesses. The UK Internet market is around $80 billion.

Thought Leaders in Mobile and Social: Interview with Asher Delug, CEO of Airpush (Part 3)

Sramana Mitra: Tell us more about these three patent-pending ad formats and what is special about them. Asher Delug: Our three patent-pending formats are unique. One is the push notification ad. This is an opt-in, so the user opts in and then starts receiving about 1.5 notification ads a day. The ads are shown in

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Thought Leaders in Mobile and Social: Interview with Lori Sylvia, EVP of Marketing at RedBend Software (Part 5)

Sramana Mitra: Do you have any observation on language issues? There are several markets that are not English speaking. If you look at the Arab world, for example, they are mostly not English speaking. India, as another example, is vastly not an English-speaking market. There are maybe 50 million to 60 million English speakers, but

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Building a Conversion Optimization Company from London: Graham Cooke, CEO of Qubit (Part 6)

Sramana: Adobe definately did not have this path in their original plans. They are a bunch of technologies bolted together. Graham Cooke: Omniture bought a lot of companies before Adobe bought them. Then Adobe added all of the other things. Their vision is definitely correct but the execution is difficult to do. Sramana: When you

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