Shutterfly’s Strategy: A Conversation with CEO Jeff Housenbold (Part 12)

SM: The TAM is huge. JH: It’s a $150B TAM worldwide, and $50B in the US. SM: I am not worried about the growth opportunity at all. JH: The key for me and the management team is, and I think for any small business in any space, is how do you focus?

Shutterfly’s Strategy: A Conversation with CEO Jeff Housenbold (Part 11)

SM: Pretty much your customer base of 2.4M customers stick around. Do you see much churn? JH: I have been here three years, so 12 quarters; 75-77% of our revenue in each of those quarters is from repeat customers. That is a really good testament to the loyalty of our customers. I get asked a

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Shutterfly’s Strategy: A Conversation with CEO Jeff Housenbold (Part 7)

SM: Travel is a “context” that has great relevance for your business. JH: We think about that opportunity a lot. What is nice about our business is our customers engage with us frequently throughout the year. We drive our business in a couple of ways. First, you have your typical holidays.

Shutterfly’s Strategy: A Conversation with CEO Jeff Housenbold (Part 3)

SM: Before we move on with your Shutterfly story, can you shift gears for a second and tell us the history of Shutterfly? JH: Shutterfly was founded in 1999 by two employees of Silicon Graphics – Eva Manolis and Dan Baum. Eva was a product person and Dan was a technology person. They teamed up

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Shutterfly’s Strategy: A Conversation with CEO Jeff Housenbold (Part 2)

SM: What timeframe was this work with Raging Bull going on? JH: This was in the 1998 – 1999 timeframe. We then raised a $20M round with CNET, CMGI put in money and we started doing some television on CNet TV. We had a financial hour and hired some on-air talent. It was a really

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Shutterfly’s Strategy: A Conversation with CEO Jeff Housenbold (Part 1)

SM: Jeff, let’s start with your personal background. JH: I grew up in Brooklyn NY, lived in New Jersey, Philadelphia, Boston, New York, Washington D.C. and now out here in San Francisco. SM: Why so many locations? JH: Mostly in New York and New Jersey as a child. I was a strategy consultant and my

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Lars Dalgaard and his Success Factors (Part 14)

SM: Were they willing to fill out the spreadsheet you sent over? LD: Most people are like, “this is insane … what are you, a root canal?”

Lars Dalgaard and his Success Factors (Part 13)

SM: What does it cost to buy a SuccessFactors solution? LD: It ranges. We have multi-million dollar deals. We just told Wall Street (because we want to ensure they know we have a good future so we did something we normally would not do) that in the first 5 weeks of 2008 we did a

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