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VISION INDIA 2020

Available for order from Amazon

A call to Indian entrepreneurs everywhere, Vision India 2020 challenges and inspires readers to build the future now. In this “futuristic retrospective,” author Sramana Mitra shows how over the next decade, start-up companies in India could be turned into billion-dollar enterprises.

Vision India 2020, which encompasses a wide range of sectors from technology to infrastructure, healthcare to education, environmental issues to entertainment, proves how even the most sizeable problems can be solved by exercising bold, ambitious measures.

Renowned in the business world, author Sramana Mitra conceived Vision India 2020 from her years of experience as a Silicon Valley strategy consultant and entrepreneur. Well aware of the challenges facing today’s aspiring entrepreneurs, Mitra provides strategies, business models, references, and comparables as a guide to help entrepreneurs manifest their own world-changing ideas.  

You can order the book here.

Entrepreneur Journeys Volume 3
POSITIONING: HOW TO TEST, VALIDATE, AND BRING YOUR IDEA TO MARKET

Available from Amazon on September 8, 2009

In Positioning: How To Test, Validate, And Bring Your Idea To Market, the third book in her Entrepreneur Journeys series, Sramana Mitra offers a close look at the process of sculpting your idea into a sharply defined “go to market” strategy. Clarity, Mitra confirms, is the ultimate tool in building a successful business. But such clarity cannot be purchased or assumed – it requires asking the right questions. Mitra showcases case study after case study of successful entrepreneurs who have answered these questions, analyzed their markets, and defined their value propositions through differentiation, competitive analysis, market sizing, and, among other core elements of a compelling strategic marketing plan, segmentation. The process she takes her readers through is akin to the grilling venture capitalists typically put entrepreneurs through. A grueling test to any business idea, Mitra’s book stimulates a due diligence exercise, which no matter if you are bootstrapping or raising venture capital, you must put yourself through to avoid wasting precious years and scarce resources.

Find out more about Entrepreneur Journeys, Volume 3 here.

You can order the book here.

Entrepreneur Journeys Volume 2
BOOTSTRAPPING: WEAPON OF MASS RECONSTRUCTION

Bootstrapping: Weapon Of Mass Reconstruction is Sramana Mitra’s second book in the Entrepreneur Journeys series. It takes aim at a core issue missed by most entrepreneurship books: bootstrapping as an essential route along the roadmap to startup success. In her characteristic narrative style, Mitra showcases a dozen entrepreneurs and their lessons from the bootstrapping trenches. Mitra’s incisive analysis and commentary shepherd readers through another inspiring expedition into venture land, a territory she hopes will be claimed by many more in the years to come.

In a world battered by economic crisis, Mitra believes, entrepreneurship is the only sustainable path forward. And core to the success of these ventures is the art of bootstrapping. Mitra’s text overflows with lively entrepreneurial tangents, theories and behind-closed-doors-experience, all guided by her uniquely elegant hand.

Find out more about Entrepreneur Journeys, Volume 2 here

You can order the book here.

Entrepreneur Journeys Volume 1

Entrepreneur Journeys begins with a simple idea: technology start-up success, and the knowledge required to achieve it, is out there to be leveraged by anyone who is willing to listen. Using her own intimate knowledge of the entrepreneurial world, in this book renowned strategist and Forbes columnist Sramana Mitra captures the stories of entrepreneurs that have come before to help those who are looking to learn. Offering readers an inside view of how to navigate an entrepreneurial path, Mitra synthesizes candid conversations with her own incisive analysis, to create a unique set of case studies.

Truly a book that distinguishes itself from the crowded business-book marketplace, Mitra has written a text that is accessible through its story-telling narrative, and at the same time academic in its depth of insight.

Find out more about Entrepreneur Journeys, Volume 1 here

You can order the book here.

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Comments

Congratulations for the book! All the best…
Will this book be available in India?

Cheers!

Amit Tuesday, September 9, 2008 at 6:50 AM PT

Hi Amit,

Thanks. We will be working on getting the book available in India. But you have to give us some time.

Sramana

Sramana Mitra Tuesday, September 9, 2008 at 7:08 AM PT

Thanks Sramana, just placed my advance order at Amazon :)

Bob Kirk Tuesday, September 9, 2008 at 8:33 AM PT

Thanks, Bob. I will need all the help from all of you to make this book a success. And more, spread entrepreneurship as a “weapon of mass reconstruction” …

Sramana Mitra Tuesday, September 9, 2008 at 8:49 AM PT

Hi Ms Mitra,
Congratulations. I would like to understand how I can buy this in India and what are chances of getting signed copies.

Regards,
Arpan

Arpan Tuesday, September 9, 2008 at 8:54 AM PT

Arpan, For starters, you can ask your local Crosswords or Landmark store to contact us through the site, while we work out something more elaborate and scalable. Signed copies – wait till we meet in person! Sramana

Sramana Mitra Tuesday, September 9, 2008 at 9:38 AM PT

Good news!

If not generally available, please blog (or otherwise inform us) about when and when we can get it – in India.

Thanks,
Vasudev

Vasudev Ram Tuesday, September 9, 2008 at 8:11 PM PT

Congratulations and wish you all the best!
I too am looking forward to finding this book at bookstores in India.
Thanks,
Naren

Narendra Narayana Tuesday, September 9, 2008 at 9:06 PM PT

Congratulations Sramana! All the best!
regards,
Satish

Satish Shinde Wednesday, September 10, 2008 at 12:42 AM PT

Congratulations !

Keenly awaited in India !

all talk and no action Wednesday, September 10, 2008 at 2:56 AM PT

Great news! I just pre-ordered it at amazon. I really enjoy reading your articles and I think this book will be helpful since I’m starting up my company.

Good luck and I’ll be waiting for more reading.

Francisco Wednesday, September 10, 2008 at 7:56 AM PT

Friends, thank you for your support.

Indian readers, there are a few things we can do in the short term. If you ask your local bookstore to contact me, I can get the publisher to ship them books at wholesale prices.

Alternately, you can get friends/relatives traveling from the US to India to bring you copies.

I don’t have an Indian distribution deal yet. Up to my eye-balls with the Oct 1 launch.

Sramana Mitra Wednesday, September 10, 2008 at 10:21 AM PT

congratulations i am sure you will bring my copy when you visit home in december initiatives on entrepreunership is the remedy for the crisis ridden global civilization.i wish and strongly hope that your book will make abig bang impact in the global village
baba

probir mitra Thursday, September 11, 2008 at 1:20 AM PT

Congratulations Sramana!! This means so much to us all! Can’t wait to hold it in my hands and read it in one go. All the best!

Amanita Sen Thursday, September 11, 2008 at 10:05 AM PT

Congratulations and thank you for taking the time to collect these journeys and sharing them with a wider audience. Getting richer and wiser is part of the journey.

Patrick Consorti Monday, September 22, 2008 at 5:50 PM PT

As I’m in Menlo Park, not India, I assume I can enjoy a signed copy. Congratulations!

Barbara Rybka Monday, September 22, 2008 at 6:32 PM PT

Congratulations Sramana! I’m excited to read your book! My best wishes.

Swati Kanjilal Monday, September 22, 2008 at 7:43 PM PT

Congratulations Sramana. I look forward to reading the book.

Steve

Steve Singh Tuesday, September 23, 2008 at 10:05 AM PT

Congratulations!! This is fantastic…eagerly awaiting to read the book. I wish you all the success…a very well deserved one. Feeling extremely proud :)

Srabani Tuesday, September 23, 2008 at 12:46 PM PT

Sramana — Congratulations on this milestone event. I expect the book will be a big success. Looking forward to reading it.

Bruce

Bruce Bourbon Wednesday, September 24, 2008 at 2:05 PM PT

[...] Book [...]

Book Out Sooner - Sramana Mitra on Strategy Thursday, September 25, 2008 at 2:30 PM PT

Congratulations! I’m ordering my copy now.
Elle

Elle Newmark Friday, September 26, 2008 at 8:57 AM PT

Congratulations! It sounds like a great book to add to my list. Are you planning on an audio version as well? This is the fastest route to my reading list…

Gadi Saturday, September 27, 2008 at 3:06 PM PT

Not yet, Gadi.

Sramana Mitra Sunday, September 28, 2008 at 9:29 AM PT

[...] before. Volume One of the series is now available on Amazon.com. You can read more on the project here. Take a look, and I will be inviting some of you who are working in India to be part of the series, [...]

Entrepreneur Journeys (Volume One) Now on Amazon at VentureWoods - India's leading venture capital community Sunday, September 28, 2008 at 10:57 AM PT

[...] last year, but pulled it out again after I came across two books in the same genre today. One is Entrepreneur Journeys by Sramana Mitra, and the other is Stay Hungry Stay Foolish by Rashmi Bansal. I’ve been [...]

Thejo/Blog » Founder stories Tuesday, September 30, 2008 at 5:31 AM PT

Congratulations, Sramana!

It’s a huge accomplishment to finish writing a book. Unlike starting companies where you focus on the first 80% and most people never get to the last 20% :) , to publish a book you have to get that last 80% of the work done. Great!

Aki Fujimura Tuesday, September 30, 2008 at 11:28 AM PT

This is awesome, Sramana. Congrats on this huge accomplishment.

On the Amazon site, it’d be nice to have the “Search Inside” feature or at least a description somewhere of the entrepreneurs featured in the book.

Cheers,
Brian Tan – CEO, Zicasso.com

Brian Tan Tuesday, September 30, 2008 at 8:28 PM PT

There will soon be, Brian. It’s not up yet, but within a few days, it will be. Same with the Kindle version, which, in case you are looking for, will also be up soon.

Sramana Mitra Tuesday, September 30, 2008 at 8:36 PM PT

Many Congratulations SM !

Needless to say, it will be a success or is already one and we’re all going to spread the word and make sure its an even bigger one ;)

Cheers,
RK.

Kartik Raichura Tuesday, September 30, 2008 at 10:58 PM PT

This is a great accomplishment not everyone. Congratulations and wish you all success. I wish I get some time to buy and read the book in spite of hectic travel.

– Sriram

Sriram Wednesday, October 1, 2008 at 12:33 AM PT

Congratulations Sramana. Will make sure to order my copy.

Mimi Wednesday, October 1, 2008 at 10:12 AM PT

Congratulations Sramana.

Look forward to reading Volume One and the countless volumes to follow! :-)

Best wishes – tedd

tedd Wednesday, October 1, 2008 at 10:57 AM PT

For anyone looking for this book on the Kindle…it’s available now. In fact, I just had Amazon send the sample to my Kindle so I can start reading it tonight.

Joe Wikert Wednesday, October 1, 2008 at 12:14 PM PT

Thanks for the update, Joe. Yes, and the Search Inside feature on Amazon is also up.

Sramana Mitra Wednesday, October 1, 2008 at 12:21 PM PT

I’m intrigued. I always enjoy your insight and look forward to reading Entrepreneur Journeys. Congratulations

Mike Jamiolkowski Wednesday, October 1, 2008 at 6:11 PM PT

How is your book different from all the other books and blogs that mete out wisdom on entrepreneurship ? For every ten businesses started, nine fall by the wayside. That’s scary stats. However, for the nine who have not made it – it is unfair to assume they have not ‘got it’, and hence need nuggets of wisdom. This is a very simplistic approach and things are way more complicated than that.

JustCurious Thursday, October 2, 2008 at 9:19 PM PT

The book just has stories of entrepreneurs who discuss freely their particular journey. It is for the 9 to gauge for themselves what they might do better by learning from the 1 who has made it.

In this book, there are 12 ‘1’s. In subsequent volumes there will be more.

Read the book, and decide for yourself.

Sramana Mitra Friday, October 3, 2008 at 7:19 AM PT

This is surely a great news. So first Congratulations Sramana! Will look forward towards reading it. Though I do not consider myself to be on the path as understood by everyone as “Entrepreneurial Journeys”, I consider every architectural effort to design a journey of life is an entrepreneurial journey. What can be more delight than learning from others experiments with it!
Regards,
Subhas

Subhas Saturday, October 4, 2008 at 6:00 AM PT

Sramana,

Congratulation for the new book, I am looking for great ahha moments and learning while reading your book

Avinoam

Avinoam Sunday, October 5, 2008 at 12:50 AM PT

Congrats Sramana…

Pawan Sahay Monday, October 6, 2008 at 10:58 AM PT

Hi Sramana,

Congratulations !

Thats fantastic… do you have an eVersion available… ( as your book is not available here )

Ravi

ravi Monday, October 6, 2008 at 11:24 AM PT

The book is available on Kindle.

Sramana Mitra Monday, October 6, 2008 at 3:45 PM PT

I wish you best of luck for the book.
Stories that drive home the fact that entrepreneurship is a choice – with it come other choices to be made eg., to be a strategist instead of manipulative, to be dedicated instead of balanced, to be open and may be even compromised personally instead of secure, to be a deep thinker instead of a hopeful would be interesting to read.

JustCurious Monday, October 6, 2008 at 9:41 PM PT

Hi Sramana, Send us a video, and we will promote it on Buzzar, which is an exhibition platform, a first of its kind on the internet. More than 1000 brands have their brandfront’s on buzzar, and we have visitors from all over the world

christie Thursday, October 9, 2008 at 8:07 AM PT

[...] of their peers, so I was glad to hear about Sramana Mitra’s latest project, a book called Entrepreneur Journeys. Sramana writes a column for Forbes, runs a strategy consultancy and blogs about the intersection [...]

Book Review: Entrepreneur Journeys « The Expert CEO Monday, November 17, 2008 at 9:24 PM PT

Sramana,

I just finished reading Entrepreneur Journeys, and I absolutely loved it. I am a tech enthusiast so, I found the interviews very “real” as opposed to the overnight success stories that are always in the forefront. The concept and birth of the vastly unique start ups were fascinating. I’m not an entrepreneur, but I love the worlds of business and technology – and you book was a perfect blend of both. I look forward to reading volume 2.

Natasha Baker Sunday, December 28, 2008 at 3:19 PM PT

Sramana,

Congrats!!
Can’t wait to get your book soon n read it!

Pinky

Pinky Friday, February 13, 2009 at 1:27 PM PT

[...] is also working on a series of books she calls Entrepreneur Journeys. One of her strongest recommendations is a “tiered capital gains tax” that would [...]

How are We Going to Stimulate the Entrepreneurs? | The Future of Work Weblog Tuesday, March 3, 2009 at 9:54 AM PT

Hello Mam , aapni aamader desher jonno kichhu korley bhaalo laagbey.Aapnar moton aaro onek ke chai aamader desher unnotir jonno.aami english e likhtey paartaam kintu aapnar naam dekhe mone holo maatribhashatei likhi.. regards R.Ghosh

R Ghosh Wednesday, March 11, 2009 at 7:04 AM PT

And you assume that I don’t. The book comes out in India shortly. Please read it.

Sramana Mitra Wednesday, March 11, 2009 at 8:46 AM PT

I’m really sorry but you are wrong.
There two masters sciences that are driven the world.
Sociology and Anthropology
I would advise to learn a the concepts of these two sciences.

The future of internet will be human centered
Until now only futurist writers and filmmakers where able to capture the real essence.

The crucial social good is self respect, and Rawls argued that justice as fairness furthers the equal distribution of the conditions necessary for this good.
Web 6.0 (the last version) will about social good and self respect.
In my opinion in the group of international players, Indonesia, China, India and Philippines will be the last countries to be able to achieve this goal.
The African continent by the contrary, will be a wonderful surprise.

Antonio Saturday, April 4, 2009 at 2:47 PM PT

Sramana,

I will try my best to get hold of a copy. You made all of us who had the good fortune of knowing you well very, very proud.

Sincerely,
Amit

Amit Friday, April 10, 2009 at 3:01 AM PT

Sramana,
Congrats. Waiting for book.

Chandra Wednesday, June 17, 2009 at 9:58 AM PT

[...] a quick read to add to your summer vacation book list, “Bootstrapping: Weapon of Mass Reconstruction.” The book is actually Volume 2 of a series of Entrepreneur Journeys, providing vignettes about a [...]

If at first you can’t find funding … fund yourself - SmartPlanet Monday, August 3, 2009 at 8:05 AM PT

[...] always interested in your perspective and am curious to hear some of your thoughts after reading my Entrepreneur Journeys and Bootstrapping books. I will gladly have a copy of either book sent to the first 10 people who are interested in [...]

Special Offer for VentureWoods Readers at VentureWoods - India's leading venture capital community Wednesday, August 19, 2009 at 10:37 AM PT

[...] readers, here are the winners of the Entrepreneur Journeys book review [...]

Winners Of The Entrepreneur Journeys Book Promotion at VentureWoods - India's leading venture capital community Thursday, August 20, 2009 at 2:03 PM PT

[...] and strategy consultant in Silicon Valley since 1994, and is currently authoring “Entrepreneur Journeys“, a series of books focused on demystifying [...]

The Producteering Forum | Startup Positioning Roundtable Thursday, September 24, 2009 at 3:36 AM PT

[...] Weapon Of Mass Reconstruction, a few weeks ago in the mail from her PR agent. Its volume 2 of her Enterpreneur Journeys [...]

Bootstrapping… - Damn’d Saturday, October 3, 2009 at 6:54 PM PT

[...] and strategy consultant in Silicon Valley since 1994, and is currently authoring “Entrepreneur Journeys“, a series of books focused on demystifying [...]

producteering.org » Startup Positioning Roundtable Monday, January 25, 2010 at 9:16 AM PT

[...] Sramana: The plan is to build further the ‘franchise’ if you will with more content, programming, traffic, partnerships, books, etc. In a year from now, I will have 5 books out in the Entrepreneur Journeys series. [...]

An Interview With Sramana Mitra - Author and Entrepreneur Tuesday, February 2, 2010 at 9:50 PM PT

I must say your books are one of the Top 10 Best books on Entrepreneurship I ever read. It’s a must for all the budding entrepreneurs like me. I have read your two books “Entrepreneur journey vol. 1″ and “Bootstrapping doing more with less.” They are simply mind blowing and please do keep inspiring us with your awesome writings.

I am waiting for your next book “VISION INDIA 2020″.

Thanks

Balakumar Muthu Sunday, February 7, 2010 at 1:07 AM PT

Thank you, Bala. I am glad to know that the books are serving their mission.

Sramana Mitra Sunday, February 7, 2010 at 11:50 AM PT

Sramana,

Are these books available as ebooks? I would be definitely interested in these books….

Deepak Tuesday, February 9, 2010 at 11:16 PM PT

Of course. On Kindle and Smashwords. The latter supports all eBook formats including iPhone, Barnes & Nobles, etc.

Sramana Mitra Wednesday, February 10, 2010 at 10:06 AM PT

[...] engineering and computer science from MIT. Sramana is also a columnist for Forbes and Author of Entrepreneur Journeys series. Find her full Bio at Sramana’s [...]

Entrepreneur in making… Thursday, March 11, 2010 at 4:19 AM PT

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