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Lufthansa to Buy Blog Ads via Washington Post

Posted on Friday, Feb 23rd

Via Steve Rubel: “Marketing Vox says that Lufthansa is buying ads on 100 travel blogs, all of them in the WashingtonPost.com’s Sponsored Blogroll program. I continue to think this program is a winner for everyone involved – the bloggers, media and advertisers.” I am talking with both Washington Post and FM right now, trying to

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Making User Generated Content Sustainable

Posted on Friday, Feb 23rd

Steve Rubel has an excellent post called Web 2.0’s impact on Travel and Tourism, where he makes the case that users who are creating quality and popular content ought to be compensated, to keep the content coming. See below: :: Maryclaire730 has put together a terrific itinerary on the Yahoo Trip Planner of my home

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Web 3.0 = (4C+P+VS) = YahooBAY

Posted on Monday, Feb 19th

On September 8th, 2005, I wrote a piece called YahooBay, not SkypeBay, as eBAY prepared to buy Skype. Since then, eBAY has stabilized, their core auction business is doing better, although Skype still remains a relatively unmonetized asset. I hope this changes relatively soon, since I am a shareholder, but I still maintain, it is

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Another Reorg at Yahoo

Posted on Thursday, Feb 15th

You can read about it at Techcrunch. Has Susan Decker read 4C: Yahoo’s Turnaround Formula? Here’s an org chart by Cogmap.

Indian Television Market: Opportunities

Posted on Tuesday, Feb 13th

There is a wonderful article in New York Times this week, In India, The Golden Age of Television is Now. “Indian films, especially the flashy musicals and dramas of Bollywood, have grabbed plenty of attention in the West. But the country’s lesser-known television business is more than twice as big, with an estimated $3.4 billion

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Netflix+Flixster = (4C + P + VS)

Posted on Monday, Feb 12th

Recently, I wrote 4C: Yahoo’s Turnaround Formula, in which I suggested that Yahoo organizes itself by segments, and puts the 3C (Content, Community, Commerce), in Context (4th C), and layers on Personalization (P) and Vertical Search (VS) on top it. Here is a very good analysis from Read/Write Web on Flixster, where the Context =

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Cisco, not Adobe acquires FiveAcross?

Posted on Friday, Feb 9th

Cisco buys Five Across, and enters Social Networking. Much as I applauded their previous purchase, Scientific Atlanta, which, judging by the recent earnings reports, is paying off, this one seems to be a frowning moment. That said, I like the FiveAcross value proposition a great deal. I wrote this piece called Media Shuffles back in

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Condenast Flips Online

Posted on Wednesday, Feb 7th

Teenagers are trendsetters and early adopters, and they total 33 million in the U.S. They are also aspirational in nature. They prefer to stay ahead of the pack. Research shows that 67% of the teenagers in the U.S. own a mobile phone and 45% of them have iPods. 32% of the teenagers play computer or

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