categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
Cracking the Online Video Monetization Nut: Adap.tv CEO Amir Ashkenazi (Part 10)
We conclude our conversation with a brief discussion about Google, and any potential impact it may have on Adapt.tv, including competing for talent. SM: Which companies are out there that you find interesting, who have good approaches, besides yourselves? AA: We obviously think the approach should be viewer friendly, effective monetization. I think it is
Web 3.0 & Group Travel: Groople CEO Mike Stacy (Part 3)
SM: How big is the market? How do you calculate TAM? MS: In 2007 the groups and meetings market is forecasted to be $170 B. The travel portion, $92B. (Source: Phocus Wright) SM: What are your top target segments? MS: Small to Medium size companies (we also get business from Fortune 500 companies), Sports Teams,
Cracking the Online Video Monetization Nut: Adap.tv CEO Amir Ashkenazi (Part 9)
According to Amir, the learning system is an important aspect which will lead to optimized ad campaigns for content providers. Is it? I’m still very skeptical … SM: I see, so what you are basically doing is trial and error while the learning system figures out effectiveness, and then you push ads out accordingly. AA:
Web 3.0 & Group Travel: Groople CEO Mike Stacy (Part 2)
SM: Where did you get the idea for Groople? Are you an avid traveler? Why group travel? MS: I did not come up with the idea of group travel. That distinction would go to our founder who is now off creating another start up combining culinary experiences and travel. What attracted me to this opportunity
Web 3.0 & Group Travel: Groople CEO Mike Stacy (Part 1)
We have talked a lot about Web 3.0 and Context. Today, we begin an interview series with Mike Stacy, CEO of an Online Travel company called Groople, which has zeroed in on the context of Group Travel. It’s a very interesting niche, and we will explore Mike’s story of building Groople. SM: Please describe your
Cracking the Online Video Monetization Nut: Adap.tv CEO Amir Ashkenazi (Part 8)
Here I challenge Amir some more on the business strategy. Technology is wonderful, but are they solving the right business problem? Just because I am looking at a car chase in a movie segment doesn’t mean I am ready to jump and buy a BMW. There is little relevance. On the other hand, if I
Cracking the Online Video Monetization Nut: Adap.tv CEO Amir Ashkenazi (Part 7)
We continue our discussion about the technical and strategic implementation of the Adapt.tv technology. The core behind it is a learning system which is fed data from contextual matching as well as inputs from user interaction with ads. Over time, this produces an optimized ad campaign for video-content providers, addressing a validated market need. SM:
Venture Capital for MicroFinance: Chris Brookfield (Part 8)
To conclude the interview, I ask about Africa. The general political instability has created an environment which makes it difficult for microfinance investments. However, you have to wonder if some socio-economic stability would not provide increased political stability? A vicious cycle exists, but can it not be concerted into more of a virtuous cycle? SM: