Testing the Cloud: SOASTA CEO Tom Lounibos (Part 4)

Sramana: What is your business model? Tom Lounibos: We sell our testing by the hour. If a company needs only a couple of hundred users, the cost might be $300 or $400 an hour. If they need thousands of users, then the cost might be around $7,500 an hour.

Testing the Cloud: SOASTA CEO Tom Lounibos (Part 3)

Sramana: Who were your first customers at SOASTA? Tom Lounibos: It took us some time to build our technology. They were small companies and large companies. The larger ones were Hallmark and TurboTax. In 2007, TurboTax had an amazing [crash]. They filed 25 million tax returns, and their site went down in 2007 when a

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Testing the Cloud: SOASTA CEO Tom Lounibos (Part 2)

Sramana: What did you do after Knowledgeware? Tom Lounibos: I went into small startup in the object oriented programming space called Digitalk. Our product was Smalltalk. When Steve Jobs went to Xerox park to find the mouse he found three things that day. One was the UI, one was the mouse and one was Smalltalk.

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Testing the Cloud: SOASTA CEO Tom Lounibos (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Tom Lounibos is the co-founder, president, and CEO of SOASTA, which provides cloud based web testing to optimize the functionality, performance, scalability, and reliability of websites and web applications. Prior to SOASTA, Tom served as president and CEO of Kenamea. Prior to Kenamea, he was CEO

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From Croatia to Silicon Valley, Cleaning Up The Environment: Neno Duplan, CEO of Locus Tech (Part 7)

Sramana Mitra: Given the landscape you have described and the fact that many of the startups are already thinning out, I believe that you will be getting acquisition offers from the ERP crowd as they look to move into this space. Neno Duplan: You are right, and we already have started to get those offers.

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From Croatia to Silicon Valley, Cleaning Up The Environment: Neno Duplan, CEO of Locus Tech (Part 6)

Sramana Mitra: Today when a prospect is evaluating vendors, are you always at the table? Neno Duplan: The majority of the time we are. We use guerrilla marketing to our advantage now. A lot of the companies in our space assumed they were the market leaders and they put a lot of money into advertising

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From Croatia to Silicon Valley, Cleaning Up The Environment: Neno Duplan, CEO of Locus Tech (Part 5)

Sramana Mitra: What was the structure of what you were selling? Were you offering company specific information, or was it an Internet front end to a centralized data store? Neno Duplan: It was centralized web-based model based entirely on multi-tenancy. We had a single database for every client but a common interface. The database was

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From Croatia to Silicon Valley, Cleaning Up The Environment: Neno Duplan, CEO of Locus Tech (Part 4)

Sramana Mitra: What did you initially go to market with? Was your initial offering an Internet portal for environmental data or was it consulting? Neno Duplan: We did not have a product or software offering. We had five employees and we used our collective connections to do environmental consulting. We were working on projects where

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