Sramana Mitra: Two questions. One is, who came up with this technology? RJ Talyor: It’s a big combination of things. My co-founder, Jeff Cunning, and I kind of dreamed it up. Sramana Mitra: That’s the management part of it. You positioned the product and you kind of envisioned the product. But somebody still has to do the algorithm.
Sramana Mitra: So let’s go to the point where you’re starting the first company. Tell me what was going on in the market, what product angle did you take, and why? RJ Talyor: At that time, there was a huge proliferation of social channels. We had Facebook and then Instagram, Twitter, LinkedIn, Pinterest, and Reddit. Then
RJ talks thoughtfully about product idea validation in two AI companies, Pattern89 and Backstroke.Backstroke is operating in the cutting edge of Generative AI and delivering clear ROI solving a very specific problem. Sramana Mitra: All right, RJ, let’s start at the very beginning of your journey. Where are you from? Where were you born, raised? What kind
Sramana Mitra: Yes, it is tough. I have a slightly different kind of question as my last set of questions for you. No code, right now is a very attractive terminology in the industry, and part of it is coming from the fact that AI is automating everything, including coding. So no-code, AI-generated software is the future
So I wanna double click down on both of those marketing and go-to-market strategies: Google AdWords and Facebook advertising. So let’s do Google AdWords. Are you trying to do lead generation on no-code platforms? Jeff Kuo: No-code platform is only a tiny portion of our keyword targeting. We target a lot of different types of application
Sramana Mitra: Were US customers adopting your product in 2015? Jeff Kuo: Yes. Sramana Mitra: How were they finding you? What did you do to get found?
Sramana Mitra: In what mode were you using Ragic? In the no-code mode or in the semantic database mode? And who was the client? Was that the IT department that was the client? Jeff Kuo: No, we were working directly for the users. We’re basically like a database or application developing company. We’re were just
Sramana Mitra: But the no-code hypothesis was correct. Jeff Kuo: The hypothesis is pretty much correct, and up to now, it still seems quite correct. But the no-code part is hard to do technically. Not just that, it’s very hard to teach non-technical people to learn how to do this. It is a lot harder