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HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
Scaling to $10 Million from Kentucky: Steve Huey, CEO of Capture Higher Ed (Part 6)
Sramana Mitra: What else is interesting in your story? Are there any other strategic moves that you want to discuss? Steve Huey: One of the biggest things that happened was about a year and a half ago, when we were introduced to a McKinsey study that talks about a consumer’s decision journey. The story that
Scaling to $10 Million from Kentucky: Steve Huey, CEO of Capture Higher Ed (Part 5)
Steve Huey: Understanding that this data advantage was the key for us to talk more intelligently to students, we started hammering on that perceived advantage. Very quickly, we expanded the data set that we had so that we could talk more intelligently to them. In the next generation of our product, we created a lot
Scaling to $10 Million from Kentucky: Steve Huey, CEO of Capture Higher Ed (Part 4)
Sramana Mitra: How did you acquire these customers? Can you get a bit more granular? Steve Huey: Certainly. We were six co-founders. Two of the co-founders were sales people that had deep relationships with many schools. They simply called their best customers and said, “We have a new company. We’re doing this. We explained our strategy
Scaling to $10 Million from Kentucky: Steve Huey, CEO of Capture Higher Ed (Part 3)
Sramana Mitra: The primary business is, essentially, lead generation for colleges? Is that what you’re saying? Steve Huey: Yes, our primary business is lead generation but for not-for-profit schools. It’s a very important distinction. There are around 3,300 not-for-profit colleges in the United States. Sramana Mitra: Let’s start there. What is the difference between leads for
Scaling to $10 Million from Kentucky: Steve Huey, CEO of Capture Higher Ed (Part 2)
Steve Huey: I relocated to Kentucky and started working in small companies again. I was hired by a group of private equity guys to help them turn around and sell a property they had. It was a listing business called Rentalhouses.com for single-unit rental properties. We sold that within about nine months to KKR and their company
Scaling to $10 Million from Kentucky: Steve Huey, CEO of Capture Higher Ed (Part 1)
We don’t hear a lot of entrepreneurial stories from Kentucky. Here’s one that is scaling nicely! Sramana Mitra: Let’s start at the very beginning of your personal journey. Where are you from? Where were you born, raised, and in what kind of background? Steve Huey: I grew up just outside of Cincinnati, Ohio. My father
Scaling with Angel Money Only in Canada: Joel Lessem, CEO of Firmex (Part 7)
Sramana Mitra: That’s an interesting position because venture capitalists manage portfolios. Entrepreneurs manage their life. Your life is not a portfolio. Life is life. You can do one company. If you fail, then it’s writing off a lot of your life. Joel Lessem: I’ve had a couple of conversations. I once said, “Here’s the problem.
Scaling with Angel Money Only in Canada: Joel Lessem, CEO of Firmex (Part 6)
Sramana Mitra: There are tons of unhealthy business practices. Pursuing growth at all cost tends to make people practice unhealthy business practices. We don’t believe in that. We believe in sustainable growth. We are much more in tune with what you’re doing. We actually appreciate what you’re doing. The more fundamental-driven approach is what we