Building a Generative AI Venture from Portugal: João Aroso, CEO of Leadzai (Part 7)

Sramana Mitra: Well, either it’s going to go there or your product is going to be able to handle this kind of dynamic pricing model check where you can determine at what price point can you still be profitable and can cater and if that’s viable ROI-wise for your customer? If you can do that dynamic negotiation at scale, that could be a dynamic pricing at scale, and that would work as well. 

What are we talking in terms of average deal size? How much does a campaign generate revenue, lead wise.

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Tod Browndorf, CEO of Coggno, has built an interesting online education company focused on specific niche course types. Read on to learn more from our conversation in 2016.

Sramana Mitra: Let’s start at the very beginning of your personal journey. Where are you from? Where were you born, raised, and in what kind of background?

Tod Browndorf: Wow! We’re really going way back. I’m originally from the east coast. I was born in South Carolina but was raised in New York and New Jersey for most of my life. I lost my father when I was 10 and a half years old. I started working very early in life. He was in the manufacturing business. I started working early through school. I travelled the world pretty extensively. I lived in Australia for quite a while. I lived in the Middle East and eventually started my career in Finance. I started off as a trader on Wall Street, then later here in San Francisco.

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Building a Generative AI Venture from Portugal: João Aroso, CEO of Leadzai (Part 6)

Sramana Mitra: Now, do you also do the A/B testing on landing page optimization and things like that? Because that would be part of your lead generation process, right?

João Aroso: That’s a very clever question and a part of our roadmap because that obviously affects the end result. However, currently we rely only on the customer’s landing page.

Sramana Mitra: Where is the lead collected? Is it collected on the customer’s website?

Best of Bootstrapping: Bootstrapped to $15M in 3 Years

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Extraordinarily tight, disciplined strategy and execution has enabled Connatix Founder CEO David Kashak to build a tremendously fast growing company with a small team. A lot to learn from our conversation in 2016.

Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?

David Kashak: I was born in Israel. I grew up in Israel and studied engineering at Tel Aviv University. After studying, I started as a programmer in a cyber security company in Israel. At one point, they offered to relocate me to New York. That offer was very interesting because I wanted to get more exposure to business. I moved to New York.

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Building a Generative AI Venture from Portugal: João Aroso, CEO of Leadzai (Part 5)

Sramana Mitra: How do you do your own lead generation? Can you walk me through  a use case and use your own situation to explain how your technology works? How you do your own lead generation using your technology?