20-Year Journey of a Fat Startup with Major Pivots: Scott Sellers, CEO of Azul (Part 7)

Sramana Mitra: Let’s switch to the other side of the business. What go-to-market strategy did you go with that?

Scott Sellers: The product is called Platform Prime. It is based on open source technology. It’s the same OpenJDK that the open-source Zulu comes from. To that, we add proprietary elements that make it better. It makes it faster, scalable, and easier to deploy in clouds. We’ve deployed a traditional enterprise go-to-market for that.

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1Mby1M Virtual Accelerator Investor Forum: With Steve Eskenazi, Angel Investor (Part 4)

Sramana Mitra: I was talking to Eric Benhamou two days ago. He was like, “I’m looking for a good application or use case for NFT.” What about exits? What have you seen through your investments?

Steve Eskenazi: I think there are a couple of tried and true methodologies. I think the best company gets bought and not sold. You have to build companies the right way and you have to scale them the right way. Throwing money at problems is not a solution.

Catching Up On Readings: State of Web3

This feature from The Wall Street Journal by Christopher Mims decodes the status of Web3 following the crash of the world’s crypto prices. For this week’s posts, click on the paragraph links.

Video FAQs

20-Year Journey of a Fat Startup with Major Pivots: Scott Sellers, CEO of Azul (Part 6)

Sramana Mitra: The open-source was a commercial open source business model where the free product was lead generating for a subscription-based offering?

Scott Sellers: Right. We still have free downloads of the open-source software. We encourage people to use it in an unrestricted manner. The business monetization model is selling commercial support services, which include the obvious thing of answering the phones. More importantly, it’s things like timely security updates and long-term access to builds.

1Mby1M Virtual Accelerator Investor Forum: With Steve Eskenazi, Angel Investor (Part 3)

Sramana Mitra: Here’s a trend question. You have watched the music business for a long time. What is your analysis of the music business? We see music deals from time to time. A lot of the industry believes that you can’t make money in the music business. Can you talk about that?

Steve Eskenazi: I don’t look at it as binary. Some people say you can’t make money. I think it’s very selectively investable. That has been my approach. I was a private investor in Spotify as well. I’ve raised the bar on music deals more than I would in other spaces. I would probably agree that it’s really tough to make money in the music space.

20-Year Journey of a Fat Startup with Major Pivots: Scott Sellers, CEO of Azul (Part 5)

Sramana Mitra: From 2002 to 2008, you already had a lot of VC in the company. It’s already six years, so the VCs are starting to get antsy. How did you handle that?

Scott Sellers: It was one of the most challenging aspects. We needed to change our investor base. The current investors had invested in a hardware business model. We had raised a ton of money. We had started to reach the limits realistically of what the existing investor base could do.

Best of Bootstrapping: Bootstrapping Tuft & Needle to Over $100M

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. 

Online mattress is one of the hottest e-commerce category these days, and here is yet another one delivering venture-scale growth without venture capital. Tuft & Needle Co-founder JT Marino shared his story with me in 2017.

Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?

JT Marino: I was born in Phoenix, but I grew up in Pennsylvania. I went to Penn State. That’s where I met my co-founder, Daehee Park. From there, my career took me to Silicon Valley working for several startups. That’s where my co-founder and I stuck together. We were at a company at Palo Alto and we decided that we wanted to build something of our own. Based on our previous experience with startups, we wanted to do it a different way.

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Roundtable Recap: June 2 – Don’t Pitch Investors Prematurely

During this week’s roundtable, we had as our guest Chandrashekar Kupperi, General Partner at Peaceful Progress Fund, an angel fund in India. We had some very interesting discussions on consumer startups in India, especially the ones targeting lower economic strata consumers.

T-Ora

As for the pitches, up first we had Karthikeyan R. from Singapore pitch T-Ora, a solution for fact checking fake news.

Zabble

Next we had Nik Balachandran from Walnut Creek, California, pitch Zabble, a waste management software.

Enthu.ai

Then we had Gaurav Mittal from Chandigarh, India, pitched Enthu.ai, an AI solution for contact center call analysis.

You can listen to the recording of this roundtable here:

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