According to Gartner, the global application infrastructure middleware market is projected to grow at 10% CAGR to $ 83.1 billion by 2027 from $ 47.5 billion in 2021. Silicon Valley-based Confluent is a leading player in the sector that operates a data streaming platform. Its managed cloud-native service for connecting and processing data and an enterprise-grade self-managed software, which connects and processes data in real-time with the foundational platform for data in motion, are seeing strong market adoption as was evident in its recent results.
>>>Sramana Mitra: Where did this idea come from?
Mikel Lindsaar: From the services business. reinteractive does a lot of customer applications connected to Salesforce.
Sramana Mitra: Are all your product ideas from your services business?
Mikel Lindsaar: MetaPulse was something that I always wanted to build. I created my services business so I can create MetaPulse. StoreConnect came out of reinteractive.
>>>Marnix Broer: For us, that was the challenge to show that we can launch StuDocu anywhere in the world from the Netherlands. Eventually, it worked out. Spain was great to show that we can do it in any language. Australia was great to show how far you can go without going there physically. We could have proven that by simply going to Germany or UK. In the end, it’s more about launching from the Netherlands while it’s abroad.
Sramana Mitra: What does it entail besides putting the website together? How did you launch in different geographies?
>>>Sramana Mitra: Even though you had co-founders, there was no outside money.
Mikel Lindsaar: Yes, everything was bootstrapped.
Sramana Mitra: You talked about four SaaS apps now. Three of them you exited, and one is still running.
>>>If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.
Entrepreneurs love to discuss success. Few are willing to discuss what they tried and failed at. When we spoke in 2019, Robly Co-founder Adam Robinson did a terrific job of sharing his journey through various failed experiments to a model that was gaining traction.
Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?
Adam Robinson: I was born and raised in Houston, Texas. I went to Rice University. I graduated in 2003. One of my friends had an internship at Goldman-Sachs the year before.
According to recent reports, the global credit card payments market is projected to grow at 9% CAGR from $138.43 billion in 2020 to reach $263.47 billion by 2028. The growth in the industry is attributed to the increasing demand for cash alternatives and availability of affordable credit cards across the globe. Marqeta (Nasdaq: MQ) is a leading card-issuing platform that is seeing significant adoption of its services across the country.
>>>Sramana Mitra: What year does this bring us up to?
Marnix Broer: This was in 2014. That was the moment we tried to see if we can go abroad. At that moment, we had two challenges. One was, can we make a business out of this? The main goal is to help students all over the world. As a company, you have to be healthy to survive. We needed a business model.
We’d launched in all universities in the Netherlands. Now we had to broaden our audience and expand our market. We did that. We implemented a premium system. That’s where the business model came in.
>>>Sramana Mitra: What was reinteractive?
Mikel Lindsaar: reinteractive is a consulting business. We do software development. I really wanted to build a SaaS business, but I didn’t have the resources or the people to start it. I didn’t have any way to get funding at that point.
Sramana Mitra: What you’re describing – starting with a consulting company – is a very common way. We have a whole track in One Million by One Million that we call Bootstrapping Using Services.
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