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Thought Leaders on Internet of Things: Ordr CEO Greg Murphy (Part 3)

Posted on Friday, Oct 14th 2022

Sramana Mitra: What is the size of the IoT device market right now? How many IoT devices are out there? How much of that is secured?

Greg Murphy: It’s everything from a small sensor that costs a few cents all the way up to multi-million dollar manufacturing systems and medical systems. The number of medical IoT devices is growing by 22% year over year. The number of IoT devices greatly outnumbers the number of people on the planet. The question about these devices is how vulnerable they are. That depends a lot on what the device is, where is it connected and whether any compensating controls are put in place.

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Best of Bootstrapping: Bootstrapped with Affiliate Marketing

Posted on Thursday, Oct 13th 2022

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. 

Affiliate Marketing is at the heart of many wonderful bootstrapping stories. It’s inexpensive to get going and profitable quickly, and if managed well, can scale substantially. Zeeto Founder CEO Stephan Goss had bootstrapped a traffic arbitrage business to $42 million in 2015 revenue when we spoke in 2016. If you are working on an affiliate marketing / lead generation type of business, this is a useful conversation.

You can listen to our entire interview [2:10 – 33:50] from our 1Mby1M YouTube channel:

Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?

Stephan Goss: I was born in Switzerland, pretty close to Zurich. I came to the US in 2007.

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593rd Roundtable for Entrepreneurs Starting NOW: Live Tweeting by @1Mby1M

Posted on Thursday, Oct 13th 2022

Today’s 593rd FREE online 1Mby1M Roundtable For Entrepreneurs is starting NOW, on Thursday, October 13, at 8 a.m. PDT/11 a.m. EDT/5 p.m. CEST/8:30 p.m. India IST. CLICK HERE to join. PASSWORD: startup  All are welcome!

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593rd Roundtable for Entrepreneurs Starting in 20 Minutes: Live Tweeting by @1Mby1M

Posted on Thursday, Oct 13th 2022

Today’s 593rd FREE online 1Mby1M Roundtable for Entrepreneurs is starting in 20 minutes, on Thursday, October 13, at 8 a.m. PDT/11 a.m. EDT/5 p.m. CEST/8:30 p.m. India IST. CLICK HERE to join. PASSWORD: startup  All are welcome!

Cloud Stocks: Samsara Showcases Use Cases to Prove Resilience to Market Conditions

Posted on Thursday, Oct 13th 2022

According to a recent report, the global Internet of Things market is estimated to grow at 26% CAGR to reach $2,465.26 billion by 2029 from $384.7 billion in 2021. San Francisco-based Samsara (NYSE: IOT) is a leading player in the market that recently announced its second quarter results.

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1Mby1M Virtual Accelerator Investor Forum: With Anirudh Damani, Managing Partner at Artha Venture Fund (Part 4)

Posted on Thursday, Oct 13th 2022

Sramana Mitra: You have made 27 investments. Let’s talk about some of the Artha case studies.

Anirudh Damani: We could look at HobSpace. All 27 deals we have done were referred to us. We’re getting so much deal flow these days that it’s very difficult for my team to keep up even with the best ERPs and systems we are using. We’ve added a filter where for every investment we do, we only take a look at a deck if it’s referred by somebody on our network.

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Thought Leaders on Internet of Things: Ordr CEO Greg Murphy (Part 2)

Posted on Thursday, Oct 13th 2022

Sramana Mitra: Architecturally, we’re in the last mile of where these devices are located. How close to those devices are you putting the agent that can collect data?

Greg Murphy: What we’re doing is, we’re putting a sensor. Our job is to passively monitor the network traffic. In a typical manufacturing environment or hospital, you may put one sensor and use that to monitor the traffic. Once we understand that and see all the communication patterns through and from every device, we use that knowledge to build a behavioral model of each of these devices.

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Best of Bootstrapping: Bootstrap, Pivot, Gain Liquidity, Scale to $100M+

Posted on Wednesday, Oct 12th 2022

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. 

Fascinating story of MediaAlpha, beautifully told by Co-founder CEO Steve Yi in 2016. He relates how the team navigated through various experiments to over $100 million in revenue.

Sramana Mitra: Let’s start at the very beginning of your personal journey. Where are you from? Where were you born, raised, and in what kind of background?

Steve Yi: I was born in Seoul, Korea. When I was seven, my family immigrated to Minneapolis, which is where I consider myself to have grown up. I went to high school in a small town. I went to Harvard College and majored in East Asian Studies. I had no idea what I wanted to do afterwards. I gravitated towards professional services. I worked at a company called Mercer Management Consulting, which is my first introduction to the business world. I opened my first spreadsheet working in management consulting.

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