Building a Fashion E-commerce Business and Surviving Covid: Go Dash Dot CEO Hannah Fastov (Part 3)

Sramana Mitra: The positioning was as a gym bag.

Hannah Fastov: We started as a gym bag. Our first trade show and our first target demo was either to the fitness instructor who was teaching four different classes all over the place who was always on the go. We also targeted the avid gym goer who is going to the gym and then straight to work or vice versa. Once we started to sell the bag, I learned that it was so much more than that. A lot of people were using it for the gym but also for travel, baby bag, or tennis bag. We started to evolve into more of a lifestyle accessories brand.

Featured Videos

Best of Bootstrapping: Bootstrapped with a Paycheck to $7M ARR

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. 

This conversation with AIScreen CEO and Co-founder Nikita Sherbina is a classic bootstrapping story with a very small team to serious revenue.

Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born and raised? What kind of background?

Nikita Sherbina: I was born and raised in Ukraine. I moved to the United States about six years ago without knowing anything about this land.

>>>

Palo Alto Networks’ Growing AI Portfolio

The global cyber security market is projected to grow 14% annually from $172.32 billion in 2023 to $424.97 billion in 2030. Cyber security player Palo Alto Networks (NYSE: PANW) recently reported its quarterly earnings that outpaced the market expectations and sent its stock climbing 15% in the after-hours trading session. 

Video FAQs

Building a Fashion E-commerce Business and Surviving Covid: Go Dash Dot CEO Hannah Fastov (Part 2)

Hannah Fastov: For six months, I couldn’t stop thinking about this idea. In January of 2016, I googled “New York handbag designer”. I found my designer who had been with me since the beginning. She helped me commercialize my ideas. She took what I wanted, made it into a bag that had the potential to sell, and created everything that we needed to send to a manufacturer.

October Udemy Coupons for Tech Startup Courses

Our time-tested 1Mby1M methodology for building technology startups has been packaged into short courses on Udemy as a part of our aim to democratize entrepreneurship education at scale globally.

We are offering you up to 85% off of the following Udemy courses this month, spotlighting our most informative and inspirational case studies of noteworthy technology startups.

These coupons will expire on October 31, 2023, so be sure to enroll today!

Bootstrapping:

Bootstrap First, Raise Money Later with Sramana Mitra: TRY1MBY1MOCT2023BTS

>>>

Building a Fashion E-commerce Business and Surviving Covid: Go Dash Dot CEO Hannah Fastov (Part 1)

Excellent story of a fashion e-commerce entrepreneur bringing to market a range of new bags.
Positioning, customer acquisition, business development, partnerships – many topics are dealt with in great detail in this conversation. Enjoy!

Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born and raised? What kind of background?

Catching Up On Readings: GenAI 50

This list from CB Insights is a compilation of 50 of the most promising private generative AI companies in the world. The winners are working on foundation models, code generation, and AI assistants among others. For this week’s posts, click on the paragraph links.

Colors: L’hermitage 2

I’m publishing this series on LinkedIn called Colors to explore a topic that I care deeply about: the Renaissance Mind. I am just as passionate about entrepreneurship, technology, and business, as I am about art and culture. In this series, I will typically publish a piece of art – one of my paintings – and I request you to spend a minute or two deeply meditating on it. I urge you to watch your feelings, thoughts, reactions to the piece, and write what comes to you, what thoughts it triggers, in the dialog area. Let us see what stimulation this interaction yields. For today – L’hermitage 2

L’hermitage 2 | Sramana Mitra, 2021 | Watercolor, Pastel, Brush Pen | 8  x 8, On Paper