Thought Leaders in Online Education: Ray Martinez, Chancellor of WGU Texas (Part 4)

Ray Martinez: The second part of our faculty is what we call the course mentor. The course mentor is typically your subject matter expert. If I’m signed up in the College of Business for WGU Texas and I’m taking an Accounting 101 course, and if I stumble along the way in trying to learn the material to complete one of my courses, what I would do is not call on my student mentor because my student mentor may not know how to explain about doing a particular spreadsheet that I need to learn. I would call my course mentor who would actually be able to help me with that. The course mentor would give one-on-one instruction via email or Skype.

>>>

Thought Leaders in Online Education: Ray Martinez, Chancellor of WGU Texas (Part 3)

Sramana Mitra: You have the national number and you have all these WGU state chapters?

Ray Martinez: Exactly, we have our state-branded universities but they’re all a part of the national university, which again is Western Governors University. Here in Texas, our student population is close to 5,000. Majority of our students are enrolled in our undergraduate degree programs. However, slightly more than a third of our students are enrolled in various master’s degree programs that we offer in one of those four colleges that I talked about earlier.

>>>

Thought Leaders in Online Education: Ray Martinez, Chancellor of WGU Texas (Part 2)

Sramana Mitra: Tell me a little more about WGU.

Ray Martinez: WGU was founded 16 years ago by a group of governors who were representing western states. This is back in 1996 – a little more than 16 years ago. In 1996 at a meeting of the Western Governors’ Association, the idea of using technology to help expand the capacity of adult learners to have access to higher education was discussed amongst a group of about 14 to 15 governors. These governors were at that time the Chief Executive of their respective states and in a position to really do something about that.

>>>

Thought Leaders in Online Education: Ray Martinez, Chancellor of WGU Texas (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.

Adult education is becoming more of an issue. Competency-based learning that ties into employment directly is necessary to mitigate the unemployment problems in America and elsewhere. WGU has an interesting model.

Sramana Mitra: Ray, let’s start by giving our audience a little bit of background about you as well as your institution.

Ray Martinez: My name is Ray Martinez. I’m the Chancellor of Western Governors University (WGU) Texas. We go by WGU Texas. I have worked primarily in higher education policy over the last seven years. I’ve worked in various aspects of public policy either at the federal or state level for most of my career over the last 25 years or so. >>>

Student Entrepreneur to $10M+ in Revenue Without Dropping Out: Course Hero CEO Andrew Grauer (Part 7)

Sramana Mitra: You focused on getting to a business model. Part of the problem at the Valley right now is that people just go and build things without figuring out a business model. As a result, they have huge burn rates and no monetization model. That doesn’t create a sustainable company. That whole model is predicated upon some fluke acquisition. Otherwise, you cannot sustain that model. Your model is much more sustainable.

You said you were very conscious about the burn rate. Can you talk a little bit about how you built your team? What areas did you put in people?

>>>

Student Entrepreneur to $10M+ in Revenue Without Dropping Out: Course Hero CEO Andrew Grauer (Part 6)

Andrew Grauer: Then, moving on to the other question on the engagement level, engagement is quite high. I think the difference between other online education sites like Coursera and edX is that their users are looking just to learn for learning sake. Our supplemental resources are really focused on helping students who are already enrolled in the course and there is a requirement where there’s a large incentive for them to complete and do well in the course. If they can really get an edge and make sure that they master the course, this will be a major motivation to use Course Hero.

Sramana Mitra: Are you saying that your 150,000 subscribers are all active users?

>>>

Student Entrepreneur to $10M+ in Revenue Without Dropping Out: Course Hero CEO Andrew Grauer (Part 5)

Sramana Mitra: From the end user’s perspective, is the end user using your platform largely in a web self-service mode? What percentage of that user uses self-service versus a tutor assisted usage?

Andrew Grauer: It’s probably going to be something like 70% to 80% self-service.

Sramana Mitra: I’m trying to gauge how big the tutoring phenomenon is in this community versus people just using the materials and teaching themselves.

>>>

Student Entrepreneur to $10M+ in Revenue Without Dropping Out: Course Hero CEO Andrew Grauer (Part 4)

Sramana Mitra: You were doing college level courses?

Andrew Grauer: Yes, we focused on US colleges. Then, we expanded internationally as well and now we’re just starting to go into high school.

Sramana Mitra: Within those colleges, was there any bias in terms of courses?

>>>