Bootstrapping an EdTech Venture to $6M, Ready to Scale with AI: Daniel Santos, CEO of Prepory (Part 4)

Sramana Mitra: So, you were acquiring families through SEO mainly.

Daniel Santos: Yes, primarily SEO.

Sramana Mitra: So, that was not limited to South Florida anymore?

Daniel Santos: Not at all. At that point, we started working with families internationally and across many U.S. states.

Sramana Mitra: Around 2018, how many families are we talking about?

Bootstrapping an EdTech Venture to $6M, Ready to Scale with AI: Daniel Santos, CEO of Prepory (Part 3)

Sramana Mitra: Online’s fine. I’m not necessarily thinking that you’re already on AI in 2016–17, because that’s definitely not the time when AI was as pervasive as it is today. So, let’s go back to 2016–17. Tell me more about how the business was progressing. How many schools were you catering to in 2016–17? How were you finding them? How were you doing the sales process?

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AI Investor Forum: Gus Tai on AI in Education (Part 6)

Sramana Mitra: We just discussed very thoroughly the K through 12, but in higher education, where we are dealing with much more complex topics and material, having the framework of a college or a university framework of teachers and professors, having a grading system or a degree system etc. and being part of that construct is actually helpful.

AI Investor Forum: Gus Tai on AI in Education (Part 5)

Sramana Mitra: This is interesting. It’s a little bit of a diversion, but I recently had an experience with a very close friend of mine who very readily condemned Joe Biden for pardoning his son. I don’t feel so strongly about that pardon because this is a father who has lost two children and a wife, and this is his only surviving son. Given that power, he is bound to make that choice. In my opinion, I don’t know any parent who would not make that choice. If I do the theory of mind experiment, I don’t see any father or any parent making any other choice given that power. The real question is, should a president have that kind of pardoning power?

AI Investor Forum: Gus Tai on AI in Education (Part 4)

Sramana Mitra: Now, the equation starts to change as we get to higher education, right? There’s the big experiment that came out of MIT and Harvard edX, which started putting all the lectures online. It was the beginning of these massive online open courses (MOOCs). Today’s technology can go much further with all this personalization and Generative AI stuff. However, the same model of children being able to learn more with that personalized, infinitely patient teacher or professor in college still holds.

AI Investor Forum: Gus Tai on AI in Education (Part 3)

Sramana Mitra: There is one other vector we need to consider in this – the human centric element. The history of education is that the human provides all the content. For a rural India teacher to teach English as a second language, he or she has to know English as a second language from that particular vernacular in the region first. But in this model, we are eliminating that requirement. Or are we eliminating that requirement? Does the teacher need to not know, know? What is the role of the teacher in this?