Sramana Mitra: You drive the management server that manages the logic of the grouping as well as the actions? We do have a lot of cloud computing stories. At this point, the readers are quite immersed in the cloud computing applications. I have done literally over 600 of these kinds of interviews. Maybe not all of them in cloud but cloud is one of our largest areas of coverage. You started off by saying that there is no competition for what you do, which always makes me very nervous.
Sebastian Stadil: It’s not that there’s no competition. The main competition is DIY. It’s customers or developers that build their own tooling from the vendor. At a very granular level, what we do is we help people manage cloud resources. >>>
Ajit Gupta: Moving forward, there are still a lot of opportunities to eliminate more boxes. How can we make the workforce’s lives simpler so that they can focus on their core business? Within the network, we see a lot of opportunities. Probably that will keep us busy for the next 10 years – ensuring how we take all of the traffic, make sure it is clean and protected, accelerated, and available instantly in different devices and different formats in different parts of the world. >>>
Sramana Mitra: You’ve already segued into this. Give us a sense of what you do at Scalr.
Sebastian Stadil: We have an open-source enterprise cloud management platform that we sell to customers. What we sell is actually a subscription to support – meaning a constant stream of bug fixes.
Sramana Mitra: What would be the competition for Scalr?
Sramana Mitra: You’re saying that the public cloud is what it is and it’s a mess administratively because there are too many disjointed entities with no one player with any economic incentive to straighten and streamline things. The acceleration is all happening on the B2B side with players like yourself and on the B2C side like your previous company, and also internally in Google and Facebook. They are accelerating their own content network. That’s really how the Internet is developing.
This discussion explores how cloud entrepreneurs can identify open problems and opportunities that warrant building a new business.
Sramana Mitra: Tell us about yourself as well as introduce our audience to Scalr.
Sebastian Stadil: I’m the founder of many things, among which is the Silicon Valley Cloud Computing Group, which is a cloud computing user group that has a little over 8,000 members. We meet every month to discuss technology and industry challenges. I’m also the founder of Scalr, which offers an open source enterprise cloud management platform to over 700 customers. >>>
The cloud services market has fueled a boom of immensely successful startups, most of which have raised millions in venture funding. Take analytics platform company Birst, which started off in the high-end financial sector, raised $64 million in venture capital, and is now growing fast as a regular Silicon Valley-style pre-IPO company. Technology Business Management solutions provider Apptio raised a $7 million series A to get started and within the year got to $6 million in annual recurring revenue. Its customers include 29 of the Fortune 100 companies and has to date raised a whopping $136 million.
Business analytics provider Adaptive Insights raised $100 million in funding and has over 2000 customers. Huddle, enterprise collaboration service provider, raised $38.2 million in funding and now has close to 80 percent of the Fortune 500 as clients. Email marketing company iContact bootstrapped for three years to $1 million using services and then raised $53.4 million in three rounds. They eventually got acquired for $169 million. Mobile website maker DudaMobile bootstrapped using a paycheck and then went on to raise $18.6 million.
However, not all cloud startups have gone the heavy funding route. There are many under-the-radar cloud/SaaS startups that are also developing as bootstrapped businesses. Analytics company DataSong has bootstrapped all the way—for 11 years—and expects to do $6.5 million in revenue in 2014. Another such company in our 1M/1M premium program is Happy Grasshopper, which has chosen to bootstrap so far, and is approaching a $3 million run rate in 2014.
Sramana Mitra: I think we understand what you’re doing. I’d like to lift us to a higher level – the industry level. What is going on as far as the speed of the Internet is concerned? There are a lot of issues that are coming to the fore right now. Even though you are working on a B2B network problem, I’m sure you are perfectly on top of the issues around net neutrality. Where do you see all the speed of network issue going and what are the key drivers and resolutions that you expect to see?
Sramana Mitra: Does this mean that you are running the private network for these companies?
Ajit Gupta: Yes. We run a private network, which is essentially the Aryaka network, with a lot of intelligence built from the ground up. We have built a lot of technology along with the network and points of presence around the world. It’s as if we have built these airports with really fast methods of transportation. >>>