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Leading Michigan’s Emergence as a Tech Startup Hub: Billhighway CEO Vince Thomas (Part 7)

Posted on Wednesday, Jan 9th

Sramana: I like your desire to dive deep into a segmented market. That is a core philosophy of the 1M/1M incubator. It pays to focus on a narrow, precisely defined segment. We have case study after case study in which entrepreneurs have succeeded by doing that. Even though it is tried and true, I find

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Leading Michigan’s Emergence as a Tech Startup Hub: Billhighway CEO Vince Thomas (Part 6)

Posted on Tuesday, Jan 8th

Sramana: You also mentioned that you oursourced certain tasks as part of your strategy to scale the business. Could you give me an example of that? Vince Thomas: We do outsource certain capabilities. We created an engine that can produce hundreds of thousands of invoices per day from our system. Fulfilling those invoices, which includes

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Leading Michigan’s Emergence as a Tech Startup Hub: Billhighway CEO Vince Thomas (Part 5)

Posted on Monday, Jan 7th

Sramana: How did you find your first big client? Vince Thomas: It was a very interesting experience. The client was based out of Dallas, Texas, so I flew down there from Detroit. I knew conceptually what they client needed. I put together a surface-level demonstration which was tailored for their situation. It did a bit

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Leading Michigan’s Emergence as a Tech Startup Hub: Billhighway CEO Vince Thomas (Part 4)

Posted on Sunday, Jan 6th

Sramana: I like it when companies tightly segment the market; it is much easier to qualify leads and messages to that customer base. My next question is, how do you charge? What is your business model? Vince Thomas: There are three ways we charge. The first is a licensing fee to use the software. That

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Leading Michigan’s Emergence as a Tech Startup Hub: Billhighway CEO Vince Thomas (Part 3)

Posted on Saturday, Jan 5th

Sramana: What experiments did you run during your early years of starting the company? Vince Thomas: I look at the world in terms of problems. As I walk through the world every day, my mind thinks of the world in terms of problems. When I saw the problem of managing shared bills, my first experiment

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Leading Michigan’s Emergence as a Tech Startup Hub: Billhighway CEO Vince Thomas (Part 2)

Posted on Friday, Jan 4th

Sramana: Tell me how you launched the business. You launched it in college to help roommates pay shared bills, and somehow it morphed into a business. What was that process like? Vince Thomas: I launched it from my college apartment. For me it was a humbling experience. I built Billhighway by myself for the first

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Leading Michigan’s Emergence as a Tech Startup Hub: Billhighway CEO Vince Thomas (Part 1)

Posted on Thursday, Jan 3rd

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Vince Thomas is the founder and CEO of Billhighway, a provider of cloud-based financial management solutions tailor-made for nonprofit, donor, and member-based organizations. He developed Billhighway in college as a way to help manage finances among college roommates and in the years since the company has

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Bootstrapping to $35M via Affiliate Fees: Swagbucks Co-founder Scott Dudelson (Part 7)

Posted on Wednesday, Jan 2nd

Sramana: What is the most popular reward type? Scott Dudelson: Without a doubt it is the Amazon gift card. Gift cards in general are popular. Sramana: If you were able to give advice to another entrepreneur, what advice would you pass on? What were some of your biggest lessons learned? Scott Dudelson: We pivoted twice

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