categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
Bootstrapping to Inc. 500: Tallie CEO Chris Farrell (Part 7)
Sramana Mitra: Talk to me about your team. I know you started very lean. That’s how successful bootstrapped companies tend to operate. What do you operate with today? Chris Farrell: Our first key hire was outside of tech. After that, we started with a user interface expert who’s now our VP of Product Marketing. He
Building a Successful Social Media Business from Germany: Moviepilot CEO Tobias Bauckhage (Part 6)
Sramana: Recommendation engines are very difficult to do. How did you build your algorithm? Tobias Bauckhage: First, we filtered by domain. Users may share similar interest in comedies but have completely different interest in horror films. It is also important to understand the content. You see people doing collaborative filtering or a deeper “DNA” analysis, which
Bootstrapping to Inc. 500: Tallie CEO Chris Farrell (Part 6)
Sramana Mitra: We just did the story about Expensify. Of course, they really benefitted from the heavy mobile adoption. Their go-to-market strategy is completely from mobile users. People in an organization start using their applications and then, they go and tell their accounting department, “We want to continue to use this. We should go buy
Building a Successful Social Media Business from Germany: Moviepilot CEO Tobias Bauckhage (Part 5)
Sramana: In 2007 you decided to move forward with your plan to disrupt the industry. What were your thoughts? Tobias Bauckhage: In 2007 the tech industry was back on its feet. Social media was becoming mainstream. We saw a few opportunities. We felt we had a good understanding of how the film industry worked. We
Student Entrepreneurs Bootstrapping a Zero-Logistics E-Commerce Company to $19 Million: Wrist-Band.com CEO Azim Makanojiya (Part 2)
Sramana Mitra: What happened the first time you showed up and saw that you’re a young kid. Do they mind? Azim Makanojiya: I was a little afraid that they would mind. I had a professional attitude from the start. I wouldn’t go in wearing jeans and a shirt but would be properly dressed in khaki pants and a
Bootstrapping to Inc. 500: Tallie CEO Chris Farrell (Part 5)
Sramana Mitra: Is the content that you’re preparing and publishing still directed towards the accountants and CPA community who are coming to your site to engage with that content? Chris Farrell: Absolutely. We view it as a two-for-one because they get familiar with us. It’s wonderful from a brand association perspective.
Building a Successful Social Media Business from Germany: Moviepilot CEO Tobias Bauckhage (Part 4)
Sramana: Were you working only with German cinemas? Tobias Bauckhage: Yes, we did all of this with independent films in Germany. The takeaway is that if you have a movie that works and you can get word-of-mouth publicity behind the film, then you can get 150,000 people to attend the film. That equates to €300,000
Student Entrepreneurs Bootstrapping a Zero-Logistics E-Commerce Company to $19 Million: Wrist-Band.com CEO Azim Makanojiya (Part 1)
We’re seeing a real trend of zero-logistics e-commerce businesses scaling phenomenally well. Read Azim’s experience! Sramana Mitra: Let’s start with the beginning of your journey. Where are you from? Where were you born and raised? What kind of educational path did you follow? Azim Makanojiya:I am from India. My parents shifted from a village to Mumbai city for