categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
Bootstrapping Using Services From Atlanta: PMG Founders Joe LeCompte and Robert Castles (Part 1)
Adding to our roster of Bootstrapping Using Services case studies, here’s PMG from Atlanta. Sramana Mitra: Let’s start at the very beginning of your personal journey. Tell us a bit about where you come from, where you were born and raised, and in what kind of background. Robert Castles: I was born in Columbia, South Carolina.
Bootstrapping Using Services from London: Conversocial CEO Joshua March (Part 7)
Sramana Mitra: By the time you went to raise this $2.4 million, you had customers? Joshua March: Yes, we had customers. It was still early on. We then sold the agency. In early 2012, we succeeded in selling the agency to a larger agency. Sramana Mitra: How much did you get for the agency? Joshua
Bootstrapping Using Services from London: Conversocial CEO Joshua March (Part 6)
Sramana Mitra: At that time when you were going through this thought evolution, I imagine you must have done some competitive analysis. All these companies like RightNow and people who came at it from the customer service side were also discovering that they needed to do this. They need to support customer service from the
Bootstrapping Using Services from London: Conversocial CEO Joshua March (Part 5)
Sramana Mitra: What did you find? Joshua March: Many things. Like I said, we took this agile approach where we said, “What’s the simplest and fastest thing that we can do to start testing this out and start learning?” We sat down and built a Facebook page moderation tool. We had all these big brands
Bootstrapping Using Services from London: Conversocial CEO Joshua March (Part 4)
Sramana Mitra: What happens next in 2009? Joshua March: In 2009, we suddenly find ourselves with this prospering agency. In 2008, I managed to pay off all of my debts and move into my apartment. I never set out to build an agency. I was much more excited by the possibility of building a software
Bootstrapping Using Services from London: Conversocial CEO Joshua March (Part 3)
Sramana Mitra: What did that mean? You wanted to build products using the Facebook API. Did you have an idea what kind of a product you were going to build? Joshua March: Facebook wasn’t the ruler of the world just yet. Myspace was still big. The consultancy gig that we were doing allowed us to
Bootstrapping Using Services from London: Conversocial CEO Joshua March (Part 2)
Joshua March: I set out to build this business with no real mentors and no experience on how to do e-commerce. I managed to get off the ground and have a small, live business. I even hired a team to build a website. Then the financial crisis happened. The whole saga lasted for about a year and
Bootstrapping Using Services from London: Conversocial CEO Joshua March (Part 1)
Josh March first built a digital marketing agency around social media before identifying the product opportunity for Conversocial. Sramana Mitra: Let’s start at the very beginning of your personal story. Where are you from? Where were you born and raised, and in what kind of background? Joshua March: I grew up in a relatively small