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Bootstrapping to $13 Million with Freemium and Free Trials: SurveyGizmo CEO Christian Vanek (Part 4)

Posted on Friday, Sep 9th

Sramana Mitra: I was about to ask you about the commercial terms that you negotiated with the company that was giving you all this input about what to build. How did you structure the terms? Christian Vanek: The terms were very simple. It was a gentleman’s agreement to be honest and we still are upholding

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Bootstrapping to $20 Million From London: Guy Mucklow, CEO of PCA Predict (Part 3)

Posted on Thursday, Sep 8th

Sramana Mitra: What was the focus? What drove the process of determining where you were going to focus? Guy Mucklow: One of the things that we had done in trying to get PCA off the ground was to look at a piece of technology, which actually is very prevalent in the UK, around capturing data

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Bootstrapping to $13 Million with Freemium and Free Trials: SurveyGizmo CEO Christian Vanek (Part 3)

Posted on Thursday, Sep 8th

Sramana Mitra: How long did you stay at this? Christian Vanek: I stayed at it for two and a half years before I ran out of money. Sramana Mitra: That brings us to 2001? Christian Vanek: Yes. Sramana Mitra: What did you do next?

Bootstrapping to $20 Million From London: Guy Mucklow, CEO of PCA Predict (Part 2)

Posted on Wednesday, Sep 7th

Sramana Mitra: What did you burn the $200,000 on? Guy Mucklow: Partly salaries and technology. Though we were building a lot of stuff ourselves, we needed infrastructure to support the service we were building. If you look back on those times, you think, “Why on earth did I do that?” We spent $50,000 on just building

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Bootstrapping to $13 Million with Freemium and Free Trials: SurveyGizmo CEO Christian Vanek (Part 2)

Posted on Wednesday, Sep 7th

Sramana Mitra: What was the evolution of your career as a software programmer in this travel services company? Christian Vanek: I worked on building the system for that conference company. Then the parent company asked me if I’d like to join them as an actual official developer. I was given more of a traditional developer title.

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Bootstrapping to $20 Million From London: Guy Mucklow, CEO of PCA Predict (Part 1)

Posted on Tuesday, Sep 6th

If you haven’t already, please study our free Bootstrapping course and the Investor Introductions page. Guy has bootstrapped his company to $20 million, and last Christmas, turned down a $100 million acquisition offer. Read how he has navigated his venture. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from?

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Bootstrapping to $13 Million with Freemium and Free Trials: SurveyGizmo CEO Christian Vanek (Part 1)

Posted on Tuesday, Sep 6th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Christian has bootstrapped SurveyGizmo to $13 million from Boulder, Colorado. He has experimented with both freemium and free trial, and has managed to monetize nicely. Read more about the strategies that have worked for him. Sramana Mitra: Let’s start at the very beginning of your journey.

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Bootstrapping, Pivoting, Gaining Liquidity, Scaling to Over $100 Million: MediaAlpha CEO Steve Yi (Part 7)

Posted on Sunday, Sep 4th

Sramana Mitra: People do comparison shopping all the time. Steve Yi: Exactly. Amazon does the same thing. When you look for a product on Amazon, they will actually have listings for competitive retailers. It’s a combination of insurance revenue and understanding that there is media revenue from your property that you can extract. In turn,

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