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Learning From Mistakes: Roy Peleg, CEO of FirstImpression.io (Part 4)

Posted on Friday, Feb 10th

Sramana Mitra: Where I would really understand the difference is if you can tell me what you were able to do in terms of CPMs. I’ve had a blog for 10 years, so I know exactly how blog advertising and ad networks have evolved. The CPMs are real shit. If you tell me that what

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Building Multiple Bootstrapped Education Software Companies: Lane Rankin, CEO of Illuminate Education (Part 1)

Posted on Friday, Feb 10th

Lane was first a teacher, then a school and school district administrator. His background is not of a typical tech entrepreneur. However, his deep domain knowledge and relationships in the education field have propelled him to become a very successful EdTech entrepreneur. Great story! Sramana Mitra: Let’s start at the very beginning of your entrepreneurial

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Learning From Mistakes: Roy Peleg, CEO of FirstImpression.io (Part 3)

Posted on Thursday, Feb 9th

Sramana Mitra: What year are we in now? Roy Peleg: Around 2012. Sramana Mitra: What happens in 2012? Roy Peleg: I left the previous startup and came up with the idea for my current company, FirstImpression.io. What actually happened is that I decided to completely quit my day job. I did some consulting along the way, but

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Scaling an Energy Management Venture: Martin Manniche, CEO of Greenwave Systems (Part 7)

Posted on Thursday, Feb 9th

Sramana Mitra: What is the business today? Of all these different strategies, which one is generating the maximum revenue? Martin Manniche: The biggest is Telco. It’s the fastest growing segment for us. As I said, it has really taken the company to the next step. We’re around 300 employee worldwide. Out of them, 220 are engineers.

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Learning From Mistakes: Roy Peleg, CEO of FirstImpression.io (Part 2)

Posted on Wednesday, Feb 8th

Sramana Mitra: It is very difficult to make a success of those kinds of businesses. As you may have been following what’s happening in the online media industry, most of the companies are failing in that space. Roy Peleg: You’re correct. I would say that revenue was secondary. There were hardly any independent computer websites back

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Scaling an Energy Management Venture: Martin Manniche, CEO of Greenwave Systems (Part 6)

Posted on Wednesday, Feb 8th

Martin Manniche: The companies said, “We don’t own the industrial design. So the product that we are getting out from our client partners could be the same that our competitors use. We don’t control the software inside it. We are giving a spec, but the software is owned and built by someone else. That means that

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Learning From Mistakes: Roy Peleg, CEO of FirstImpression.io (Part 1)

Posted on Tuesday, Feb 7th

FirstImpression is Roy’s fourth startup. The prior ones had all failed, and Roy candidly discusses how and why they failed. There is much to learn from failures and mistakes, possibly even more than from successes. Sramana Mitra: Let’s start at the very beginning of your personal journey. Where are you from? Where were you born,

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Scaling an Energy Management Venture: Martin Manniche, CEO of Greenwave Systems (Part 5)

Posted on Tuesday, Feb 7th

Martin Manniche: During the process of starting an energy management system, we built proof points on smart cities and smart country. We built proof points in consumer to consumer with connected lighting technology. We build integration with connected cars. We then said, “We need to control the home network.” We make them and get it out

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