From Solo Developer to Venture Scale Entrepreneur: Jordan Boesch, CEO of 7shifts (Part 4)

Sramana Mitra: In terms of marketing and customer acquisition, was Google search still yielding for you?

Jordan Boesch: Yes. If you searched for something as basic as restaurant scheduling software, there’d be no organic relevant results. We thought this was a great opportunity to build content around these keywords. We didn’t have a ton of money to spend on Adwords. We were very careful about that.

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Roundtable Recap: July 7 – Rare VC in Support of Solo Entrepreneurs

During this week’s roundtable, we had as our guest Cameron Kramlich, General Partner at Angelneers. Cameron offers a rare perspective in support of solo entrepreneurs.

Ecleia

For our entrepreneur pitch, we had Tania Jose Maria from Bengaluru, India, pitch Ecleia, a travel portal that would use affiliate commissions as a core monetization strategy.

You can listen to the recording of this roundtable here:

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Colors: Violet Fields II

I’m publishing this series on LinkedIn called Colors to explore a topic that I care deeply about: the Renaissance Mind. I am just as passionate about entrepreneurship, technology, and business, as I am about art and culture. In this series, I will typically publish a piece of art – one of my paintings – and I request you to spend a minute or two deeply meditating on it. I urge you to watch your feelings, thoughts, reactions to the piece, and write what comes to you, what thoughts it triggers, in the dialog area. Let us see what stimulation this interaction yields. For today – Violet Fields II

Violet Fields II | Sramana Mitra, 2020 | Watercolor, Pastel, Brush Pen | 9  x 12, On Paper

Video FAQs

Bootstrap First, Raise Money Later and Build a World-Class AI Startup from India: Raghu Ravinutala, CEO of Yellow.ai (Part 5)

Sramana Mitra: What is your relationship with companies like Zendesk and Freshworks?

Raghu Ravinutala: I call it frenemies. We integrate with Zendesk. Any transfer is handled by Zendesk. We have a lot of cases where we have replaced Zendesk as well. In some cases, we do compete with handling the same budget out there. The biggest thing I talk about is Salesforce as an investor in the company.

From Solo Developer to Venture Scale Entrepreneur: Jordan Boesch, CEO of 7shifts (Part 3)

Sramana Mitra: Were your other co-founders technical?

Jordan Boesch: My wife is not technical. She was doing client success, sales, and business development. I was doing design and web development. Our third co-founder was doing the mobile apps.

Sramana Mitra: How did you find him?

Cloud Stocks: Informatica Focuses on Vertical Specific Offerings for Growth

According to a recent report, the global enterprise data management market is expected to grow at 14% CAGR from 2022 to 2030. Redwood Shores-based Informatica (NYSE: INFA) is a leading player in the market that is delivering vertical specific offerings to expand its market presence.

Bootstrap First, Raise Money Later and Build a World-Class AI Startup from India: Raghu Ravinutala, CEO of Yellow.ai (Part 4)

Sramana Mitra: How developed are your system-integrated channels? The kinds of things that you’re talking of doing, this is the kind of thing system integrators do well, right? You have talked about customer support use cases. You talked about IT support use cases and HR support. If you went into an enterprise, you could do millions of dollars of business in each enterprise. Are you penetrated into that channel?

Raghu Ravinutala: Yes, I talked about Roche Pharma. That’s a joint win with Accenture. It’s deployed by Accenture. We have deals with Infosys. India’s largest government implementation, which is for India’s income tax, runs automated servicing for their customers and is completely handled and deployed by Infosys on top of our platform.

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