This report from CB Insights provides insights into the state of the digital health industry. Digital health funding grew 48% q-o-q in the quarter driven by $100M+ funding for biotech startups leveraging AI. For this week’s posts, click on the paragraph links.
>>>Sramana Mitra: When you first started getting into the Shopify ecosystem, was Shopify’s marketplace effective in getting you in there? Were you able to put in an app in the Shopify app store to get into that market?
Kristjan Vilosius: We did put up an app in the Shopify App Store. That is how we launched back in 2018. Back then we were nothing more but just an inventory and manufacturing app for Shopify merchants who have in-house manufacturing, which is just a subsegment of all the Shopify customers.
>>>I’m publishing this series on LinkedIn called Colors to explore a topic that I care deeply about: the Renaissance Mind. I am just as passionate about entrepreneurship, technology, and business, as I am about art and culture. In this series, I will typically publish a piece of art – one of my paintings – and I request you to spend a minute or two deeply meditating on it. I urge you to watch your feelings, thoughts, reactions to the piece, and write what comes to you, what thoughts it triggers, in the dialog area. Let us see what stimulation this interaction yields. For today – Blocks III
Blocks III | Sramana Mitra, 2022 | Watercolor, Pastel, Ink | 8 x 8, On Paper
I’m publishing this series on LinkedIn called Colors to explore a topic that I care deeply about: the Renaissance Mind. I am just as passionate about entrepreneurship, technology, and business, as I am about art and culture. In this series, I will typically publish a piece of art – one of my paintings – and I request you to spend a minute or two deeply meditating on it. I urge you to watch your feelings, thoughts, reactions to the piece, and write what comes to you, what thoughts it triggers, in the dialog area. Let us see what stimulation this interaction yields. For today – Blocks II
Blocks II | Sramana Mitra, 2022 | Watercolor, Pastel, Ink | 8 x 8, On Paper
Sramana Mitra: The entrenched competitors are heavy duty. So that’s my next question. What did you do positioning-wise and go-to-market strategy-wise? So that’s where we’re going to spend most of our time now, on what you are doing, on how did you break in and what was the positioning? How did you navigate the market?
Kristjan Vilosius: I think how we started and how we got into the market was a very important part of our journey. So I’m happy to expand on that.
>>>If you haven’t already, please study our free Bootstrapping Course and Investor Introductions page.
“My journey was as unexceptional as you can imagine,” says Rukkus Founder CEO Manick Bhan, in describing how he got to $1 million annual revenue rate in transactions before raising financing. He shared the whole story with me in 2021. Rukkus was acquired in 2018.
Sramana Mitra: Let’s start by going back to your very beginnings. I want to hear about where you were born, raised, and in what kind of background.
Manick Bhan: Both my parents come from Kashmir. They raised me in Baltimore, Maryland. That’s where I was born. I’ve grown up mostly in the United States. In the very early days, I liked to take things apart. When I was nine, they bought me this bicycle. The first thing I did was I opened the whole thing up. I took out all the screws and basically dismantled the beautiful bike. They were a little horrified about it because it was a birthday present. This has been pretty constant in my life. I like to take things apart and figure out how they work.
Meta (Nasdaq: META), formerly Facebook, announced its quarterly results earlier this week that failed to impress the market. The company’s disappointing outlook coupled with big investment plans for AI sent the stock falling 16% in the afterhours trading session.
>>>Sramana Mitra: Talk about thewe. You said you were three co-founders. Tell me how you guys came together, how you met, how you decided to get together? And secondly, what was the idea around which you came together originally? What happened then? What was the state of the union? What was the state of the market? And what did you see as the opportunity to latch on to at that time?
Kristjan Vilosius: Great question. I’ll first start with the co-founding team. Both of my co-founders, Priit, our CTO, and Hannes have been leading our customer facing teams for many years. I’d known both Priit and Hannes for 15-20 years as friends, although Priit and Hannes didn’t know each other very well. I kind of kept them separate.
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