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Bootstrapping an Education Company: Tod Browndorf, CEO of Coggno (Part 5)
Sramana Mitra: Who pays you? Tod Browndorf: When we sell a course, we retain a percentage of revenue. Sramana Mitra: I got it. Tod Browndorf: Let me go back to the HIPAA example. That was created by a company called Teach Privacy. Teach Privacy is an expert in HIPAA compliance. We had a customer who
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Bootstrap First, Raise Money Later: RJ Metrics CEO Robert Moore (Part 7)
Sramana Mitra: Where are you right now in terms channel, or other strategic pieces that enable you to grow? How do you acquire customer? Is it a direct channel? Is it an online channel? Robert Moore: We have two main channels through which we acquire customers. One of them is inbound marketing and one of
Thought Leaders in Mobile and Social: Josh Koppel, Founder of ScrollMotion (Part 3)
Sramana Mitra: If you would like to present any other use case or scenario, we could do that. Josh Koppel: The last one is something that we recently just did for GM. GM has just launched a car called the Bolt. It’s a hugely exciting project because it’s the first $30,000 fully electric car. GM
Bootstrapping an Education Company: Tod Browndorf, CEO of Coggno (Part 4)
Sramana Mitra: So you’re a B2B platform software company. Tod Browndorf: Correct. We just delivered 600 HIPAA compliance courses. Then we give them an interface where they can then distribute it within their organization. We didn’t create the course. We’re the distributors of the course. Our software is able to report who did what, when
Bootstrap First, Raise Money Later: RJ Metrics CEO Robert Moore (Part 6)
Sramana Mitra: You said you’ve raised about $22 million. Let’s talk about other strategic moves during the past four years that you’ve been a venture-funded company. Robert Moore: One thing that we did quite recently that I think was very strategic in nature was we decided to release a second product. For most SaaS companies,
Thought Leaders in Mobile and Social: Josh Koppel, Founder of ScrollMotion (Part 2)
Sramana Mitra: Why don’t we do a couple of more scenarios and, specifically, highlight stuff that your technology can do that other ways of trying to achieve the same goals cannot deliver. Josh Koppel: The first thing is paper. Sramana Mitra: Brochures. You hand out brochures, and brochures are just not engaging and interactive. Josh
Bootstrapping an Education Company: Tod Browndorf, CEO of Coggno (Part 3)
Sramana Mitra: Let’s talk a little bit about the specifics. How long was the period where you worked with personal savings and what kind of numbers are we talking? How much of your personal savings did you have to put in to get it to some level? Tod Browndorf: Probably two years and about $100,000.
February 25 – 295th 1M/1M Mentoring Roundtable For Entrepreneurs
Entrepreneurs are invited to the 295th FREE online 1M/1M roundtable mentoring session on Thursday, February 25, 2016, at 8 a.m. PST/11 a.m. EST/9:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any
