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How To Save Manufacturing
By guest author Daniel Burrus Like most industries, the manufacturing sector is transforming rapidly. Because of recent technological advances and globalization, U.S. manufacturing is facing intense international competition, increasing market volatility and complexity, a declining workforce, and a host of other challenges. Yet we know that in order to have a strong economy, we need
Monetizing Premium Social App Ad Inventory and Scaling a Capital-Efficient Business: appssavvy CEO Chris Cunningham (Part 5)
Sramana: One of the activity advertising concepts you talked about was branded interviews. Would you provide more details about that concept? Chris Cunningham: There was an application called Social Interview. Users could post interview questions to their friends. It was almost like a gaming behavior. We took that interview and were able to get it
Catching Up On Readings: Major Tech Trends
What will be the trends that shape the year and the decade to come? Tech forecaster Daniel Burrus weighs in with The Top 20 Technology-Driven Trends for 2012. How will trends vary be region? We welcome your thoughts and comments.
1M/1M Video: How Can 1M/1M Help Me Validate My Idea?
Thought Leaders in Mobile and Social: Jim Ackerman, Founder of Ackermania Creative (Part 7)
SM: That’s exactly why I’m probing. How do you seed it? You have made a very, very clear case of how Orabrush has done a systematic job of creating content, building a channel, episode by episode, and then driving traffic into that channel through PPC advertising and driving subscriptions and so forth. JA: If you
Outsourcing: Rick Ferry, COO of C3 (Part 5)
SM: Now, talk to me about the training. Especially, in the political debate right now, it comes up all the time that there are plenty of jobs. There are not enough skilled people to fill them. Talk to me about that in respect to your industry, which has traditionally been quite good with on-the-job training.
Outsourcing: Ross Kimbarovsky, Co-Founder of CrowdSPRING (Part 7)
Sramana Mitra: It’s not that simple. Video is a much more complex thing because producing a video is a lot more expensive and cumbersome than producing even a skeleton logo design. Ross Kimbarovsky: Precisely. There are a lot of factors involved. There’s the cost. There’s pricing. There is capability. There is our comfort level with
