By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. As regular blog readers, how would you like to see the user interface and experience of SramanaMitra.com redesigned? How would you want to interact with it? What would you add? What would you take away? We’ll be
SM: How many employees do you have? EM: We have about 140.
By Guest Author Tony Scott One of the most frustrating things I’ve seen over the years in recruiting for early-stage companies is the inability of founders to articulate what makes their company special and why anyone should want to work with them. This is a common failing among founders, particularly those from technical backgrounds. If you’ve
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. These past few weeks, we have pretty much been living and breathing money management in our quest to find ways to improve the design of the user experience. Now it’s time to choose the lucky website to be
SM: How do you market to your customers? How do you get them to come to your website to sign up the first time? EM: We have a multi-pronged and sophisticated approach. We get all of our business through a combination of web and referrals. It is split 50/50 between natural search and pay-per-click programs.
Zero-In this week addresses the brain drain from technology to finance. In US and India’s Tech Dilemma, I have highlighted a significant missed opportunity for US universities, colleges, high schools, even community colleges, to address ASAP. If you can, try to get your alma maters to address this issue.
From the time he “reverse engineered” a radio at age six and rebuilt it so he could listen to shortwave broadcasts from around the world, Tony has been fascinated with technology and global cultures. He has lived and worked around the world serving technology companies throughout his career. He is perhaps the only search consultant
SM: Your company was able to build this into a $150 million business segment. How many hospital groups did that constitute? I am not looking for accurate numbers, just something to give us a sense of the market environment at the time. EM: For Lawson we started with a handful of hospitals in the early days.