A Startup Idea for Marketing Unique Travel Experiences

I just returned from a two-week trip to Italy. A large part of this trip was in Sicily and the last few days were with friends in Tuscany.

We had some unique experiences that made me think of some additional travel related startup ideas beyond the last two that I published earlier, Build Me This Travel Planning App, Please! and Build Me This Travelogue App, Please!
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Startup Idea to Leverage Good Technology Writers

As I was writing the previous post, A Startup Idea To Leverage Good Writers, it occurred to me that explaining complicated technology products is a skill in great demand. The affiliate business model I proposed for e-commerce would apply just as well to, for instance, SaaS products, Cyber Security products, and many other technology products and services.

Now, I am thinking of writers becoming affiliates of a specific genre of technology products. >>>

Corporate Innovation Management: Organizational Challenges

Continuing with our discussion on corporate innovation methodology, in this piece, I want to highlight a couple of key organizational challenges: (1) How do ideas flow into execution, (2) Where are the push backs?

Let me call out another specific point from my previous article, Corporate Innovation Management – A Methodology Discussion, that addresses the first issue.

In my interview with Jim Euchner for the Research-Technology Management journal, I said:

JE: Are these same people, if it’s a go, charged with trying to make it work?

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Corporate Innovation Management: Unstructured Time

Google became a pioneer in the domain of corporate innovation some years ago by introducing the notion of 20% unstructured time in which employees could work on whatever they wanted.

Other large enterprises followed along, and started experimenting with their own interpretations of unstructured time.

Most came to the conclusion, including Google itself, that completely unstructured time is not productive, and does not yield innovative ideas or projects.
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A Startup Idea to Help Empty Nesters

Over the years, I have observed a lot of people struggle with their newfound freedom as empty nesters. With children off in college after 18 years of dedicated nurturing, many parents find themselves lost. Especially for those parents with no professional identity, this phase of life becomes particularly challenging.

Demographic trends suggest that this problem is acute in stay-at-home moms who have spent a couple of decades chauffeuring kids around, attending school events, perhaps even volunteering at the kids’ schools.

I’d like to see some entrepreneurs take this problem on, and create meaningful platforms for engagement for these women who have a lot to offer to society.
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Corporate Innovation Management: Changing the Culture

Most large organizations are facing the challenge of a workforce that’s gotten into a routine, a rhythm, and is not thinking outside the box. There is no excitement. There isn’t enough creative energy on a day-to-day basis, and there’s no methodology to inculcate such energy in a systematic way.

I want to call out another specific point from my previous article, Corporate Innovation Management: A Methodology Discussion, that addresses this issue. >>>

A Startup Idea to Leverage Good Writers

As someone who is a prolific writer, I happen to respect good writing.

These days, however, writings skills are not generating much by way of compensation. Journalism, for instance, a profession that was a good livelihood generator for writers, is an imploding industry.

Against that backdrop, here is a startup idea that could become a good earning mechanism for writers, while not getting run over by the Media industry’s existential crisis.

Here, I am thinking of writers becoming affiliates of a specific genre of e-commerce merchants.
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A Startup Idea: HARO for Indian and Global SMBs

HARO stands for Help A Reporter Out. In case you do not know about the service, you should. It’s a site that has gathered numerous journalists and businesses, including a large number of small businesses. Journalists place queries for sources and businesses – “experts” – respond.

I use the service extensively for my stories. I have used it for years. If you are interested in having me cover your story, please keep an eye on my queries in HARO.

I am thinking, though, of something different, as a business opportunity. >>>