Twin Brothers Building a FinTech Venture: Stephen Roche and Gabino Roche, CoFounders of Saphyre (Part 4)

Gabino Roche: We also got ideas. There was some nomenclature we would encounter along the way. We had to come up with intelligent ways without the client knowing what we were trying to do. They had to see words the way they understood them. We had to create a smart way of mapping that data. That is what we did, but we didn’t have a working product.

We officially started in May 2017. It wasn’t until the end of September that we had a product that we could get tested. It was not ready for production; it was just for testing. I knew I was going to run out of my brother’s money at this point.

Twin Brothers Building a FinTech Venture: Stephen Roche and Gabino Roche, CoFounders of Saphyre (Part 3)

Sramana Mitra: Let’s come to the year that you started Saphyre. What year was that?

Gabino Roche: 2017. I remember it was scary. To do work in finance, you had to go all in. I told you about my three failed businesses and the one that broke even. In this case, if I’m going to do it, I have to do it full-time. There’s no financial institution that would do business with you if you’re doing a part-time gig. That’s why when Stephen said he would back me and pay for my salary for a year, I had to fully commit.

Sramana Mitra: In 2017 when you decided to do Saphyre, what were you going to do?

Twin Brothers Building a FinTech Venture: Stephen Roche and Gabino Roche, CoFounders of Saphyre (Part 2)

Sramana Mitra: You learn a tremendous amount in failures. It gives you the time to pivot. There are a lot of pivots involved in finding product-market fit. Having the time to do that pivot without going bankrupt is very helpful.

Gabino Roche: Just to tie to the freedom of failure and pivoting, at the mobile app company I was running, when you come up with an idea like Saphyre and you’re trying to get clients to adopt it; you may have an initial idea that’s really good, but you have to put yourself in the selfish interest of the potential partners and clients that you want to win. You may want to build something else to get to your idea.

Twin Brothers Building a FinTech Venture: Stephen Roche and Gabino Roche, CoFounders of Saphyre (Part 1)

Gabino and Stephen have built a wonderful FinTech company and tell their story with wonderful flair and candor.

Sramana Mitra: Let’s go to the very beginning of your journey. Where were you from? Where were you born, raised, and in what kind of background? You are twin brothers. I think this is my first case study of a twin-brother entrepreneur.

Bootstrapping a FinTech Startup by Piggybacking with Services: Quavo Co-Founder David Chmielewski (Part 7)

Sramana Mitra: When you decided to pick on, what was the process?

David Chmielewski: My initial endeavors were around disputes. It was always near and dear to our hearts. For Joe, one of the other co-founders, that’s where he started. His first job was at Bank of America as a call center agent. This was the fundamental use case.

More important than that, having a good business case for clients when we sell. We can save our clients so much money by selling them dispute systems. Some of the other products didn’t have the business value that disputes do. It wasn’t a technology decision; it was more around how we can make our clients successful and to what level we can save them money.

1Mby1M Virtual Accelerator Investor Forum: With Dheeraj Pandey, Founder of Nutanix (Part 6)

Sramana Mitra: This is a topic that I’ve been very passionate about – The Renaissance Mind. I have a large body of writings on this. If you follow me on LinkedIn, I have a series called Colors where I publish paintings. I ask people to meditate on just that painting. The whole point is to draw attention to the visual impact of colors and design.

I wrote a series quite a few years ago on the future of Silicon Valley being at the cusp of design and technology, but it hasn’t gone that way. I thought that movement of bringing those two sides together would come faster. Instead, we went deep into data, AI, and machine learning. The design side went by the sidelines. The liberal arts and the humanities side went on the sideline. That still remains to be done.

Bootstrapping a FinTech Startup by Piggybacking with Services: Quavo Co-Founder David Chmielewski (Part 6)

Sramana Mitra: Who on your team was the key sales guy?

David Chmielewski: That’s Joe McLean who’s now our CEO. He was able to sell and fill clients with that confidence. I also did a fair amount of sales myself, but it was more of solutions consulting and technical design. Joe and I got into a pretty good pattern where he’d handle the business folks and I’d handle the ops and technology folks. We would tackle sales in that direction and it got a lot of deals done.

1Mby1M Virtual Accelerator Investor Forum: With Dheeraj Pandey, Founder of Nutanix (Part 5)

Sramana Mitra: You’ve touched upon a few different open opportunities. One is you talked about the gap in the visualization space. There are a lot of data solutions but, when it comes to presenting, there’s a lot more to be done.

The second thing that I find interesting is a lot of technologies especially on the data engineering side are very expensive. They are affordable for large enterprises, but when it comes down to small businesses, it’s not accessible. Where is the affordable version of that?