Billion Dollar Unicorns: Privalia Dominates the Latin America Markets

According to a Forrester Research report published earlier this year, the Latin American eCommerce market is led by Brazil where the B2C ecommerce sales are projected to grow from $17.8 billion in 2014 to $40.8 billion in 2019. The number of online buyers in Brazil is expected to increase from 33.5 million in 2014 to 61.8 million in 2019. Argentina is the second largest market where ecommerce sales are projected to grow from $3.4 billion in 2014 to $8.3 million in 2019 with online consumers growing from 12.6 million in 2014 to 7.8 million in 2014. Mexico is the third largest market and is projected to grow from $2.8 billion last year to $6.7 billion in 2019. Billion Dollar Unicorn club member Privalia is counting on this Latin American market growth.

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Billion Dollar Unicorns: athenahealth Enters the EHR Market

A Frost and Sullivan report on the US Hospital Information Systems (HIS) estimates the market for HIS in US hospitals to grow at 5.7% annually over the period 2014 through 2020. Billion Dollar Unicorn club member athenahealth (NASDAQ: ATHN) is a leading player in this market.

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Billion Dollar Unicorns: The Impressive Story of Airpush

According to a BI Intelligence report, mobile advertising will be the fastest growing digital advertising format in the US. Mobile display ads are expected to grow 96% annually over the period 2013 through 2018. Mobile programmatic ad revenues, including ads sold through real-time bidding will account for 43% of US mobile display-related ad revenue in 2018. Billion Dollar Unicorn club member Airpush is a profitable and a financially sound player assisting with this fast-growth mobile advertising market.

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MaxPoint – A Terribly Undervalued Public Company

According to Euromonitor, 88% of retail purchases in the US were made at a physical store in 2014. While e-commerce is growing, physical store sales are not going to reduce for some time. Euromonitor believes that by 2019, purchases at physical store locations will account for 85% of retail sales. Analysts believe that a majority of retail store sales happen close to the customer’s location. Recently-listed MaxPoint (NYSE: MXPT) helps drive these retail store sales up.

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Billion Dollar Unicorns: Farfetch Connecting Designers with Consumers

A report from eMarketer expects apparel and accessories to be the fastest growing segment within retail e-commerce. Analysts expect the market to grow 17% annually through 2017. Billion Dollar Unicorn club member Farfetch is cashing in on this growth.

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Billion Dollar Unicorns: Elance-oDesk Taking on the Freelance World

According to a recent study by research firm Edelman Berland, more than 53 million people in the US are doing freelance work. That accounts for 34% of the country’s workforce. Billion Dollar Unicorn club member Elance-oDesk is helping this freelance workforce make their mark in the economy. >>>

Billion Dollar Unicorns: RetailMeNot Worries About Mobile Monetization

According to research firm Statista, 16 billion digital coupons were redeemed worldwide in 2014. That number is projected to grow to 31 billion coupons by the year 2019 driven by increased mobile device usage. Billion Dollar Unicorn company RetailMeNot is a big player in this market.

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Billion Dollar Unicorns: Adyen Bootstraps to Multi-Billion Valuations

Analysts expect the global e-commerce market to grow from $1.5 trillion in 2014 to $2.4 trillion by the year 2018. The growth in e-commerce is also leading to a bigger demand for safe and capable payment processing solutions like the one offered by Billion Dollar Unicorn club member Adyen.

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Billion Dollar Unicorns: Kabam to Stay Private?

According to market reports, the global games market is expected to reach $86.1 billion by the year 2016. The growth in the market will be dominated by the free-to-play model, which attracts new gamers and allows them to try new things without getting them to pay upfront. Billion Dollar Unicorn club member Kabam is hoping to keep cashing in on that trend.

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Billion Dollar Unicorns: JustFab Getting Ready for an IPO

The Census Bureau of the Department of Commerce recently reported the fourth quarter retail e-commerce sales for the US. E-commerce sales during the quarter are estimated to have grown 2.3% over the year to $79.6 billion and accounted for 6.7% of total retail sales. For the full year 2014, e-commerce sales increased 15% to $304.9 billion and accounted for 6.5% of retail sales compared to 5.8% in 2013. Billion Dollar Unicorn club member JustFab.com is a fast-growing member among e-tailing vendors.

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