Mastering Repeatable B2B Sales for Startup Growth

One of the most popular and effective modules in the 1Mby1M Curriculum is Sales 2.0 that addresses repeatable B2B Sales Strategy. With its help, many entrepreneurs have gone from 5 customers to 50, 100, 500 customers. You can access it in three ways: Remember, if you are seeking venture capital, you need Velocity.

Thought Leaders in Sales 2.0: Carol O’Kelley, CEO of Salesfusion (Part 5)

Sramana Mitra: Have you been tracking this area of influencer marketing that is getting a bit of attention these days? Carol O’Kelley: I’m not sure what you mean. I’m certainly interested in the idea of Masons and that there are gurus in particular areas that can have enormous influence, but I’m not sure if that’s

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Thought Leaders in Sales 2.0: Carol O’Kelley, CEO of Salesfusion (Part 4)

Sramana Mitra: What are other core areas where you think marketing automation and Sales 2.0 is making a real difference? Carol O’Kelley: To where you can make systems work for the marketers or for the sales people, instead of the other way around. You can even look at an auto dialer that’s improving the efficiency

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Thought Leaders in Sales 2.0: Carol O’Kelley, CEO of Salesfusion (Part 3)

Sramana Mitra: The one that strikes me of all the things that you said is ad retargeting. One of the big trends in marketing today is content marketing. I would say, for us, that’s probably the number one kind of marketing that we do. We have been able to build a differentiated global brand just

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Thought Leaders in Sales 2.0: Carol O’Kelley, CEO of Salesfusion (Part 2)

Carol O’Kelley: I think the most interesting thing is the proliferation of different solutions in both the sales and marketing technology spaces and the level of complexity it brings to the job of a marketer. It’s not enough anymore to be a good marketer. You also have to be a technologist and be able to

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Thought Leaders in Sales 2.0: Carol O’Kelley, CEO of Salesfusion (Part 1)

A short discussion on how marketing and sales technologies are evolving. Sramana Mitra: Let’s start with introducing our audience to yourself as well as to your company. Carol O’Kelley: Thanks for having me. I’m the CEO of Salesfusion. I joined the company earlier this year after having spent most of my career in technology, marketing,

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Sales 2.0: Greg Brush, Vice President Of Sales And Customer Success, InsideView, San Francisco (Part 6)

By Sramana Mitra and guest author Sudhindra Chada Sramana Mitra: In your case, you are selling an opportunity intelligence solution. How can you know exactly what is going on inside the account without a defined process? InsideView doesn’t pick up that there is an opportunity intelligence problem going on in your prospects. Greg Brush: The

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Sales 2.0: Greg Brush, Vice President Of Sales And Customer Success, InsideView, San Francisco (Part 5)

By Sramana Mitra and guest author Sudhindra Chada Sramana Mitra: So, the enterprise cycle may be 146 days. During that time, all those people who have been identified as influencers in the decision-making process have been touched and sold to and demoed and their interactions logged to everything in Salesforce.com. At this point, you are

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