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Deal Radar 2008: TopTenREVIEWS.com

Posted on Friday, Oct 10th

Utah-based TopTenREVIEWS.com is a technology-focused product review site. Founded in January 2003 by Jerry Ropelato, the company began as a website to help parents find web filtering software to protect their children online. TopTenREVIEWS soon expanded its review categories to include unbiased product information and product research, thereby attracting the average consumer. In 2006, TopTenREVIEWS

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Wize Needs Integrated User Experience

Posted on Friday, Apr 27th

We have reviewed the business story of Wize.com, now let’s take a look at their product from my Web 3.0 framework perspective. Context The Context in which you would come to Wize, is Product Research. The key to Wize is the Wize Rank, which is algorithmically derived from Expert Reviews and User Reviews culled from

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Wize up on what to buy (Part 4)

Posted on Thursday, Apr 26th

Wize is a relatively new entrant to the product research field, and unlike its competitor Become, does not offer an integrated search experience whereby you can do your product research as well as comparison shopping for price within the same environement. I gave this feedback to Tom, and he agrees, that the fragmented user experience

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Wize up on what to buy (Part 3)

Posted on Wednesday, Apr 25th

[Part 1] [Part 2] I asked Tom for a TAM analysis, as I ask all entrepreneurs. The analysis is not as crisp as what Shiva presented, and I suggest you tighten it up, Tom. I think, the segmentation also needs finetuning. Nonetheless, here it is. SM: How big is the market for what you have

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Wize up on what to buy (Part 2)

Posted on Tuesday, Apr 24th

In Part 1, I introduced you to Wize, a 6-month old product research engine. Product Research has been around on the web since the ancient days of Web 1.0. epinions, for example, made a gallant attempt to become the place where the entire web’s products were reviewed. Today, the site has significant momentum with millions

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