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Om Malik: Pioneering Blogs (Part 11)

Posted on Monday, Jun 11th

Here Om and I discuss some the challenges of operating a blog. The industry is in its infancy. In particular, there are difficulties with advertising networks and lack of analytics. SM: Are you following what Time Warner is doing with companies like Adify? OM: I have not. There are several reasons for that, mainly I

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Web 3.0 and Kodak Gallery

Posted on Tuesday, May 29th

We have discussed an overview of the photo sharing industry, Flickr and Photobucket and here we will take a look at Kodak Gallery’s offering from a Web 3.0 perspective. In July 1999, a group of Internet veterans started Ofoto, an online photography service in Berkeley, California. Eastman Kodak acquired Ofoto in June 2001. In 2005

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Web 3.0 & Photobucket

Posted on Wednesday, May 23rd

We have discussed an overview of the photo sharing industry and Flickr and here we will take a look at Photobucket’s offering from a Web 3.0 perspective. Photobucket, founded in 2003, by Alex Welch and Darren Crystal is an image hosting, video hosting, slideshow creation and photo-sharing site. VCs including Insight Venture Partners and Trinity

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Time Warner’s Ad Network Move

Posted on Monday, May 14th

In a previous post, I discussed Time Warner’s digital media strategy. In this one, I will analyze their move into Ad Networks, via an investment in Adify, a small company providing technology infrastructure services for building and running ad networks. [If you are new to the field on online advertising, please read my interview with

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Monetizing Blogs via Ad Networks

Posted on Monday, May 14th

We have spent a few weeks discussing online advertising and ad networks with the CEO of Adify. In this post, let’s take a look at how blogs would be able to leverage quality ad networks. Today, the notion of ‘A-List’ bloggers depends on 2 things: (a) Traffic (b) Content. Often, you find blogs with high

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Monetize the MySpace Parasites

Posted on Wednesday, Apr 18th

I recently wrote a piece called News Corp: Bewildered Pioneer, where I discussed the rather low rate of monetization of MySpace, News Corp’s crown jewel in the online space. Following that, MySpace blocked Photobucket, Photobucket whined, the media went up in arms against News Corp. This is exactly what I would have done if I

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Active Customer Engagement (ACE)

Posted on Friday, Apr 13th

About 7 years ago, Mark Perry at NEA got me involved with a company that was then called CGTime, later renamed Cariocas. The Founder was a Stanford Game theorist called Yoav Shoham. He had created a collection of game theory based “games” for Active Customer Engagement (ACE). The company was too early, not very well

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Making User Generated Content Sustainable

Posted on Friday, Feb 23rd

Steve Rubel has an excellent post called Web 2.0’s impact on Travel and Tourism, where he makes the case that users who are creating quality and popular content ought to be compensated, to keep the content coming. See below: :: Maryclaire730 has put together a terrific itinerary on the Yahoo Trip Planner of my home

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