StyleCaster is a media company that creates and distributes women’s lifestyle content. It provides consumers, advertisers, and partners with content and advertising solutions across a portfolio of sites that span the lifestyle spectrum – fashion, beauty, celebrities, food & drink, entertaining, and travel.
Continuing our coverage of online gaming, today I discuss GirlSense, the online tween social network for girls. Part of the Israel-based tween community StarNet Interactive, GirlSense allows girls to play dress up games, create their own designs, and build and interact on their own networks.
Comcast (CMCSA) has been managing to beat the economic downturn. Its quarterly performance and the rising stock price are indicative of the company’s execution strength.
SM: What is your growth strategy? CL: Growing a network is pretty straightforward. You build out the sales team and you add more publishers. We plan to continue on these core aspects while establishing more specialization, new products and barriers to entry. We have plenty of room for growth both in publisher audience base (there
SM: Where did you get the idea for your current venture? CL: When I wrote a business plan for online advertising on Fodors.com, I knew that Fodor’s had an affluent audience eager to spend thousands of dollars planning the best two weeks of their year. This is an appealing prospect to advertisers. But at Rough
We profiled Siva Kumar, CEO of TheFind.com, a discovery shopping search engine last year. This is yet another vertical search engine optimized for visual merchandising oriented lifestyle products. In July 2007, TheFind raised $15 million in a third round of funding from Bain Capital Ventures, Ignition, Lightspeed and Redpoint. It had previously raised $11 million
Conclusion We have reviewed Amazon’s strategy in the upcoming Web 3.0 world over the last few days. Amazon has been focusing on enhancing its technology, introducing new categories of products and services (recently introduced, Amazon MP3 and Grocery), increasing depth of selection in each category, opening new markets (UK, Germany, Japan), offering better shopping tools
Conclusion Microsoft has been reorganizing and rebranding its online properties. The Company has rebranded MSN Messenger and Hotmail as Windows Live Messenger and Windows Live Hotmail. Microsoft is working on improving the underlying technology behind MSN and introducing new features but all this is yet to trickle down to the bottomline. There are rumors of