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entrepreneurship in india

Tourism in India: Huge Opportunity

Posted on Thursday, Apr 7th

We were traveling in North India during the holidays last December. We focused mainly on Rajasthan and Varanasi, and our flight to Khajuraho was cancelled. Rajasthan is one of the most popular tourist destinations in India, perhaps second only to Agra and the Taj Mahal. It has enormous and spectacular forts like Amber in Jaipur,

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Indian Enterprise Market Sucks

Posted on Thursday, Apr 7th

So far, India’s IT industry has primarily catered to the US market, and secondarily to European and Asian markets. In other words, India builds technology largely in a back-office mode. Of course, as the market matures, investors get over their fear factor, and the pendulum swings to the other extreme with over enthusiastic investors flocking

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Looking to create a signature as a fashion designer?

Posted on Monday, Apr 4th

I used to work with a small New York Designer called Lafayette 148 in the 1999-2000 timeframe. It was (and still is) a beautiful designer that wanted to use the highest quality fabrics but make the clothes available at relatively lower prices. [In the fashion business, the terminology would be Designer merchandise at Bridge prices.]

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Sick of Campbell soups?

Posted on Monday, Apr 4th

India is a paradise for delicious candies and other edibles: sweets, snacks, pickles … Trader Joe’s has made Mochi ice-creams now a household name in North America. The women in the villages almost always cook, and many of them could put the fanciest chefs in top restaurants worldwide to test. In Bengali cuisine, one of

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How big is the global candle business?

Posted on Monday, Apr 4th

But is it only the distribution channels for CPG categories that offer opportunities for such micro-entrepreneurship? I don’t think so. Most lifestyle retailers today sell candles. And one of their major business challenges is gross margin. If Federated focuses on putting in a supply chain that taps into the 4 Billion potential suppliers, and offers

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Tupperware Party around the Village Pond

Posted on Monday, Apr 4th

Avon and Mary Kay developed the model of home-based product representatives for their cosmetics. Then there were the Tupperware parties. The village women are also target markets for detergents, hair oil, and myriad of other products that MNCs want to sell. At the time of the 2001 census, there were 638,000 villages in India, and

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Tier 4 Market: Definition

Posted on Monday, Apr 4th

The End of Poverty is an article in a recent Time magazine issue. About 1.5 Billion people, according to the article, live on less than $1 per day. According to CK Prahlad’s Fortune at the Bottom of the Pyramid 4 Billion people live on less than $2 per day. THIS is the bottom of the

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