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- The Startup Velocity Question
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Transitioning from a Developer to a Distributor of Mobile Games: Lon Otremba, CEO of Tylted (Part 2)
Sramana: Once you realized that the large corporate environment of a place like Procter and Gamble was not for you, what did you do next? Lon Otremba: I was offered the opportunity to get into the media business with a company that published trade magazines. It was an opportunity to sell magazines and make more
Transitioning from a Developer to a Distributor of Mobile Games: Lon Otremba, CEO of Tylted (Part 1)
Sramana: Lon, let’s start with the background that leads up to the Tylted story. Where are you from? Lon Otremba: I grew up in Michigan. I am an identical twin and I was part of a family that was involved in the automotive industry. My father spent 38 years with the same company. My uncles
Bootstrapping a $10M Creative Marketplace: Envato Founder Couple Collis and Cyan Ta’eed (Part 7)
Sramana: What does the entrepreneurial ecosystem in Melbourne look like? Collis Ta’eed: It is a growing ecosystem. I feel that I have seen a tangible growth in the number of businesses here over the years, and we have had some VC funds move in. We have an incubator and an angel fund here. One of
Bootstrapping a $10M Creative Marketplace: Envato Founder Couple Collis and Cyan Ta’eed (Part 6)
Sramana: That is a very common structure now days. Our team is entirely virtual. I find things like Google Docs very helpful for running a virtual team. Cloud computing in general is very beneficial. We use Zoho for our CRM. Everybody who needs an account on those systems can do it from wherever they are.
Bootstrapping a $10M Creative Marketplace: Envato Founder Couple Collis and Cyan Ta’eed (Part 5)
Sramana: I have talked to a lot of entrepreneurs who are running exchange marketplace businesses. What you are describing is a phenomenon where people make a living from far away places and I think that aspect of these marketplace business is fantastic. Collis Ta’eed: It is spectacular. I think it is about the Internet empowering
Bootstrapping a $10M Creative Marketplace: Envato Founder Couple Collis and Cyan Ta’eed (Part 4)
Sramana: The way you have grown this business is very interesting. Talk to me about content marketing. What kind of proactive content marketing did you do? Collis Ta’eed: Every blog starts at the same place, which is absolutely nowhere. You have no visitors, traffic, or interest. For me the biggest challenge is that you are
Bootstrapping a $10M Creative Marketplace: Envato Founder Couple Collis and Cyan Ta’eed (Part 3)
Sramana: What were some of your early benchmark numbers? Collis Ta’eed: It took us six months to build the site. The first night we sold $10. I was disappointed at the time, but looking back I am impressed that we sold something our first day. As a new entrepreneur, I had the idea that the
Bootstrapping a $10M Creative Marketplace: Envato Founder Couple Collis and Cyan Ta’eed (Part 2)
Sramana: Did you start a marketplace for photography or for flash files? Collis Ta’eed: Selling Flash on a photography site did not make a lot of sense. It was not meeting our needs, but we were able to see enough of the Flash files selling that we could tell there was indeed customer demand. We