Sramana: What does your ecosystem look like? Who are some of the other players in this market? Eran Yaniv: The other players are partners that can resell and provide partners on top of our platform. That can include companies like Accenture and the other major players in this market. There are a lot of those
Sramana: When it comes to the device platform, where do you see the maximum activity? Does it roughly correlate with the market share of the operating systems? Eran Yaniv: I don’t think there are any surprises. It correlates very nicely with the operating systems. As a specific platform, the iPhone 5 is a highly utilized
Sramana: How has your company developed over time? Since you evolved into an enterprise product, how has your deal size changed? Eran Yaniv: I can give you an example. There is a company on the retail side that started with us using a $500 a month subscription. When we looked at their usage, we saw
Sramana: Given that you were facing a tricky market with uncertain revenues, how were you able to finance the cash requirements to keep your human capital? Eran Yaniv: We did not have enough revenue coming in to keep the status quo. When you make the right decisions financially and organizationally, then your VCs will appreciate
Sramana: How did you finance the company? Did you get the VCs to finance the concept? Eran Yaniv: That is an interesting question. The concept we had in place that we were going to use to target mobile developers needed some engineering development. It did not need too much, but to prove the concept we
Sramana: What was the premise on which you founded Perfecto Mobile? Eran Yaniv: I have two small stories from my past that I can tell to answer that question. When I worked for Converse, we would develop instant mobile applications for mobile operators in the U.S. We developed them in Israel and then came here
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Eran Yaniv is the CEO and founder of Perfecto Mobile, a company which provides cloud based mobile testing, automation, and monitoring products and services. Prior to founding Perfecto Mobile, he was the vice president of product marketing at Comverse America. He also served as the general
Sramana: I see a lot of virtual organizations emerging in the startup space. We are a virtual organization ourselves. In your opinion, what are some of the pros and cons of running a company in that model? Tony Jamous: My experience is that it depends on the person. When I first hired the first few