SM: Outside of the US hydropower is viewed in a positive light. Here it has a stigma. Why is this? WK: I think there have been a number of large lawsuits brought by the environmental community over the years that the government has lost. They have dealt with the health of the ecosystem, and the Endangered
SM: How many people did you have helping you out on this? WK: It was just me. Towards the end of 2007 and in early 2008 I was out of funding and running on fumes. As we progressed into 2008 I was approached by Mike Draper about what we were doing.
SM: What did you do when you got the patent in October of 2005? WK: I kissed it! I then put it in the bank vault.
SM: So let’s go back to the point where you were seeing this in the Middle East. How long did it take you to jump ship and start your own thing? WK: I also read a book, Atlas Shrugged, at the same time I was making those trips.
SM: What was unique about what you were doing? How did it change the environment you were operating in? WK: This particular product was different because we put it in the inlet of an ethylene furnace which can be 1,800–2,000 degrees Fahrenheit. That is a very tough environment to work in from a chemical standpoint.
SM: What have you learned through your two ventures, especially DimDim, which is an especially ambitious project? DD: Learning throughout AIM was very steep. I realized on my second or third day that I did not know anything about business at all.
SM: What is your strategy going forward? I understand your open source go-to-market strategy, which is a viral spread. What is your hypothesis on where DimDim Pro and Enterprise are going to gain traction? DD: All sales that have happened to date have been inbound inside sales.
SM: Because your are so open, all of your customers and potential customers can know about not only the benefits but also potential drawbacks to your software. What has been the impact of your open policies? DD: If you look at a traditional software company, the customers are at the top of the funnel and