Sramana: Was the transition process contentious or was it something that happened naturally? Rajiv Kumar: It was not contentious, although it was not easy. Change is hard, but it felt like the right thing to do. The ideas I was presenting and my evangelism were compelling. It took some planning, but I was impressed with
Sramana: What were some of the interesting challenges you faced when raising VC money? Rajiv Kumar: What Brad and I decided to do while we were raising our venture round was to return to school and get our medical degrees. We felt that we should be able to do that and have a growing, successful
Sramana: Was there any kind of targeting or segmenting that you were doing when approaching enterprises? Rajiv Kumar: Absolutely. We had a very specific approach for employee wellness. We learned that it was an uphill battle for companies that did not believe in employee wellness to begin with. If they were not already investing in
Sramana: Is that when you started ShapeUp as a for-profit company? Rajiv Kumar: I got together with one of my colleagues, Dr. Brad Weinberg, who was in the same program as I was. He was a technologist and a self-taught computer programmer. He decided to help me build a software platform that would organize this
Sramana: What time-frame are we talking about when you were conceptualizing ShapeUp? Rajiv Kumar: This was in 2005. Sramana: That is when social media was starting to get introduced to the world at scale. Rajiv Kumar: It was. Facebook was created in 2004. The concept behind ShapeUp was less about technology and more about approach.
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. You wouldn’t think of Rhode Island as a hot bed of startups. However, a very nice eco-system is coming together, and success stories are emerging. Read ShapeUp’s wonderful journey … Sramana: Rajiv, let’s begin this story by exploring your background. Where are you from? What kind
Sramana: Let’s talk about oil and gas as an industry and how it consumes IT. You have talked about the application you are now taking to this industry. What other use cases can you see in that space? Gaurav Khandelwal: First of all, it is very difficult to get into these companies. The older workforce
Sramana: Are you still a services company or have you developed a product now? Gaurav Khandelwal: We have 55 developers in Houston. We did develop products over the years. Only one product is still active among the products that we have produced in the past four years. Last year, we felt we had learned our