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Domain Knowledge Wins: Larry Goldenhersh, CEO of Enviance (Part 5)

Posted on Monday, Oct 31st

Sramana: Who was your first paying customer and how did you find them? Larry Goldenhersh: The DuPont Corporation was our first material customer. We were in Washington briefing Senate and Congressional staff on the vision of using the Internet to cut the cost and improve the quality of environmental compliance. I had worked with Congressional

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Domain Knowledge Wins: Larry Goldenhersh, CEO of Enviance (Part 4)

Posted on Sunday, Oct 30th

Sramana: Whom did you find to come on board and actually build the product? Larry Goldenhersh: I live in San Diego, which has a ton of high-tech entrepreneurs, some of whom were my neighbors. I believe that the domain and presentation are the most critical elements of executing on a vision. Technology is very important

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Domain Knowledge Wins: Larry Goldenhersh, CEO of Enviance (Part 3)

Posted on Saturday, Oct 29th

Sramana: What assets or processes did you have in 1999 when you started the company? How did you get the company off the ground? Larry Goldenhersh: In 1999 everybody had a twinkle in their eye and $10 million from a venture capitalist. Enviance did not start that way. I viewed the Internet as being important

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Domain Knowledge Wins: Larry Goldenhersh, CEO of Enviance (Part 2)

Posted on Friday, Oct 28th

Sramana: What does Enviance do? Larry Goldenhersh: Enviance automates the workflow of environmental data management for compliance purposes, and energy management data for energy conservation purposes. At the highest level we have a cloud-based system that automates data capture, data analysis, task management, dashboards and reporting. We collect a trillion data points a month across

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Domain Knowledge Wins: Larry Goldenhersh, CEO of Enviance (Part 1)

Posted on Thursday, Oct 27th

Larry Goldenhersh is the founder and CEO of Enviance, a software supplier with solutions for greenhouse gas management, carbon accounting, regulatory compliance and sustainability. Prior to founding Enviance, Mr. Goldenhersh was a partner at Irell & Manella, a Los Angeles firm of more than 150 lawyers, where he served on the firm’s management committee. Mr.

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Recovering Lost Revenue: Vindicia CEO Gene Hoffman (Part 7)

Posted on Wednesday, Oct 26th

Sramana: If your business model holds you could be on to something great. I am slightly skeptical about whether or not your business model will hold. If it does then you should hit serious hockey stick growth in the next couple of years. What was your revenue last year? Gene Hoffman: In 2010 we did

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Recovering Lost Revenue: Vindicia CEO Gene Hoffman (Part 6)

Posted on Tuesday, Oct 25th

Sramana: Can you give me a quantifiable example of the type of impact your solution has for your clients? Gene Hoffman: Let’s say you have 100 subscribers on any given month. Five of them will opt out which means you cannot bill them again and while we can try to help companies retain them if

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Recovering Lost Revenue: Vindicia CEO Gene Hoffman (Part 5)

Posted on Monday, Oct 24th

Sramana: So your initial value proposition for Vindicia was to handle the charge back process for your clients? Gene Hoffman: Yes. Our intention was to recover revenue for our clients as well as provide them market data that was associated with charge backs. We quickly found two things. First, on the downside, we found that

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