How To Build A Profitable Gaming Company: Kenny Rosenblatt, CEO of Arkadium (Part 3)

Sramana: How long did it take you to get the first game out the door? Kenny Rosenblatt: I took us six months, and it was a disaster of an experience. We had never worked with offshore development companies before, and we had never designed a game before. I knew we were in trouble when our

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How To Build A Profitable Gaming Company: Kenny Rosenblatt, CEO of Arkadium (Part 2)

Sramana: What is the genesis of Arkadium? Kenny Rosenblatt: In 2000 a woman joined On2 to run the music version of the system. Her name was Jessica Rovello. I saw her once and fell in love with her. We started dating, and she was an entrepreneur as well. She had created the Blair Witch Project

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How To Build A Profitable Gaming Company: Kenny Rosenblatt, CEO of Arkadium (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Kenny Rosenblatt is the co-founder and CEO of Arkadium, a casual games developing company with more than 300 titles in its portfolio. Prior to co-founding Arkadium, Rosenblatt worked for On2 Technologies managing their databases, and with Systems and Computer Technology Corporation as a consultant. He co-founded

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Bootstrapping to 25 Million, Then Raising A 23 Million Series A: Coverity Cofounder Andy Chou (Part 7)

Sramana Mitra: What have you done with the venture money you raised? Andy Chou: We still have $22 million of venture money that we raised sitting in the bank. We are cash flow positive and do not anticipate having to go back and raise another round. We now have 200 employees, and we have 5

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Bootstrapping to 25 Million, Then Raising A 23 Million Series A: Coverity Cofounder Andy Chou (Part 6)

Sramana Mitra: The automotive industry seems like a good fit for Coverity because it historically does not do a very good job with software. Andy Chou: If you look at the [Mercedes-Benz] S Class coming out next year, you will see that the driver assist module has 25 million lines of code. Automotive applications are

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Bootstrapping to 25 Million, Then Raising A 23 Million Series A: Coverity Cofounder Andy Chou (Part 5)

Sramana Mitra: How does your business break down within your clients’ structure? Andy Chou: A majority of our business comes from embedded software. That includes consumer electronics, military and aerospace, medical devices, mobile, and verticals like that. We do have ISVs as well, and we are just starting to crack into the enterprise IT space.

Bootstrapping to 25 Million, Then Raising A 23 Million Series A: Coverity Cofounder Andy Chou (Part 4)

Sramana Mitra: What was the next major event after you raised your funding? Andy Chou: We had the financial crisis, which hit every company pretty hard. That caused us to re-evaluate our company. The good thing is our customers stuck with us because they saw the value we provided even in the dire economic environment.

Bootstrapping to 25 Million, Then Raising A 23 Million Series A: Coverity Cofounder Andy Chou (Part 3)

Sramana Mitra: How did you go about raising funding? Andy Chou: We talked to all of the VCs interested in this space and told them that if they wanted to invest in us that we would only consider certain types of deals. We presented them with our range of acceptable terms and indicated that if

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