Expertise Location (Part 2)

[Part 1] We’re talking with Charles Armstrong. One of the reasons I have chosen this topic is that I believe, it is one of the best applications for the enterprise to leverage web 2.0 principles. Charles Armstrong is Founder & CEO of Trampoline Systems. An ethnographer turned technology entrepreneur, Charles studied Social & Political Science

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Expertise Location (Part 1)

I wrote a piece back in January called IBM’s Entry Into Social Networking, where I discussed the potential for applying web 2.0 techniques on the enterprise. Subsequently, I have written extensively about Enterprise 3.0 and the Extended Enterprise trends. A company from England had contacted me after reading the IBM piece. This company, Trampoline Systems,

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Enterprise 3.0 Collaboration: eProject (Part 4)

[Part 3] In the final segment, we discuss the Extended Enterprise, and the SME growth market trends. Alignment with such trends and getting the timing right always becomes important in growing a company fast. SM: What % of your business targets Enterprise versus SME customers? What is your perspective on the Extended Enterprise trend? JP:

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Enterprise 3.0 Collaboration: eProject (Part 3)

[Part 2] Looks like the company is strong in terms of Market Opportunity and Solution Offering. But how about the Team?

Enterprise 3.0 Collaboration: eProject (Part 2)

[Part 1] Continuing in the vein of venture due diligence, here’s the second part of the eProject story. SM: What is the competition, and how do you differentiate? JP: A number of companies are in this market, from baseline project management tools like Microsoft Project to more traditional enterprise packaged software from companies like Planview,

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Enterprise 3.0 Collaboration: eProject (Part 1)

I have discussed a framework for Enterprise 3.0 recently, and wrote a few pieces to illustrate the Saas and Extended Enterprise trends that I deem as the drivers. Here is a company, eProject, and its CEO Jeff Pancottine, answering some of my clarifying questions. At the heels of Cisco’s Webex acquisition, this seems to me

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Neocase: A SME-SaaS Case Study (Part 2)

SM: Under what circumstances did the company get started? HP: Neocase Software was established 15 years ago in what can be considered one of the more challenging environment for providing quality customer service: a technical call center. Jean-Michael Cambot, a software guru who later went on to become the CTO with Business Objects, “cracked the

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Neocase: A SME-SaaS Case Study (Part 1)

Here’s an interview with Hervé Pluche, President and CEO of Neocase Software. In this dicussion, we focus on the challenges of building a SaaS business, especially one that has a major SME focus. We go into a lot of details of precise segmentation, solution selling methodology, and other strategic marketing issues, which I hope, you

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