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Defying Google: Adify CEO, Russ Fradin (Part 11)

Posted on Monday, May 14th

We left off at the point where I concluded that there is no network out there with any business ad inventory except FM. SM: Part of my problem is that the Washington Post talked me into signing up, but they have no business ad inventory. RF: Well, start your own! Actually, I would never talk

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Social Entrepreneur: Harish Hande (Part 5)

Posted on Monday, May 14th

Here Harish provides us with a case study of his business model. This is just one example, and they have 80,000 installations, so you can appreciate the impact Selco has had. SM: A lot of our readers likely have no idea what a very poor village in India looks like or what issues they deal

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Social Entrepreneur: Harish Hande (Part 4)

Posted on Sunday, May 13th

Selco has faced some significant challenges, as you might imagine. Here we talk about some of the second-phase obstacles that Selco is in some ways still working to overcome. SM: Were there any other obstacles that stand out? HH: Another obstacle we faced was making the transition from solar lighting to solar power. One of

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Social Entrepreneur: Harish Hande (Part 3)

Posted on Saturday, May 12th

Here we delve into the philosophy behind Selco – what makes the company what it is. We explore not only the operations philosophy, but also some of the social and cultural philosophies of the company. SM: Can you explain the business of Selco at this point to us? HH: The whole philosophy of Selco is

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Defying Google: Adify CEO, Russ Fradin (Part 10)

Posted on Friday, May 11th

SM: Would you give us some examples of your larger and smaller customers? RF: We work with an education related network called HotChalk, we work with a network of do-it-yourself home improvement types called HouseBlogs, we work with an entrepreneur called Robert Kadar who is starting a network called GoodHealthAdvertising, he is an expert and

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Social Entrepreneur: Harish Hande (Part 2)

Posted on Friday, May 11th

Harish focused on creating an energy solutions company in rural India. Here, we discuss locations and other issues of getting Selco off the ground. SM: When you moved back to India, where did you set your headquarters? HH: We headquartered in Bangalore. My mother is from Karnataka, so it was a choice between Orissa and

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Defying Google: Adify CEO, Russ Fradin (Part 9)

Posted on Thursday, May 10th

SM: What is your business model? RF: It is always based on some metric based on throughput and performance. We have folks working with us who, although we love them as customers, they are very small businesses who are going to run $20,000 a month in media. We also have folks with us who are

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Social Entrepreneur: Harish Hande (Part 1)

Posted on Thursday, May 10th

Dr. Harish Hande is the co-founder of Selco, a rural sustainable energy company which has over 80,000 installations and 25 retail sales and service centers all over Karnataka, a state in Southern India. Among its many accomplishments, Selco has created India’s first rural solar financing program using regional banks. I recently talked with Harish about

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