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Bootstrapping from Finland: Vainu CEO Mikko Honkanen (Part 3)

Posted on Wednesday, Jul 26th

Sramana Mitra: You had a bunch of paying customers before building the product. How much were they paying for the annual upfront payment? How did you find these companies? Mikko Honkanen: We used our own product. To find the first unaffiliated customer, you need to do sales and marketing. So, we focused on all the

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July 27th – 361st 1Mby1M Mentoring Roundtable for Entrepreneurs

Posted on Tuesday, Jul 25th

Entrepreneurs are invited to the 361st FREE online 1Mby1M mentoring roundtable on Thursday, July 27, 2017, at 8 a.m. PDT/11 a.m. EDT/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea. You’ll receive straightforward feedback, advice on next steps, and answers to any of your questions. Others can register

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Bootstrapping from Finland: Vainu CEO Mikko Honkanen (Part 2)

Posted on Tuesday, Jul 25th

Sramana Mitra: I would like to zero in on exactly that. I’ll give you some context. My second company was a lead generation and web research company, exactly solving the same problem, except that it was very early and the web didn’t have anywhere near the level of data that it has today. I’m talking

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Bootstrapping from Finland: Vainu CEO Mikko Honkanen (Part 1)

Posted on Monday, Jul 24th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Mikko has steadily built an excellent SaaS company from Finland and is now expanding into the US as well. Read on for more. Sramana Mitra: Let’s start at the very beginning of your personal journey. Where are you from? Where were you born, raised, and in

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Entrepreneur Couple Bootstrapping to $10M from Colorado: AdCellerant Co-Founders Brock Berry and Shelby Carlson (Part 6)

Posted on Saturday, Jul 22nd

Sramana Mitra: I can totally see that. The follow-on question from there though is that the wounds of the media industry are very deep. Their monetization problems are very deep. Their existential crisis is very deep. To what extent do you view that issue as a threat to your long-term sustenance? Brock Berry: It’s an

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Thursday, July 27 – 361st 1Mby1M Mentoring Roundtable for Entrepreneurs

Posted on Friday, Jul 21st

Entrepreneurs are invited to the 361st FREE online 1Mby1M mentoring roundtable on Thursday, July 27, 2017, at 8 a.m. PDT/11 a.m. EDT/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea. You’ll receive straightforward feedback, advice on next steps, and answers to any of your questions. Others can register

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Entrepreneur Couple Bootstrapping to $10M from Colorado: AdCellerant Co-Founders Brock Berry and Shelby Carlson (Part 5)

Posted on Friday, Jul 21st

Sramana Mitra: This relationship came along early in your evolution and that basically financed your bootstrapping. Brock Berry: It did. That and a few other similarly large relationships. Because we had some wind underneath our wings, we didn’t have another sweat equity deal with anyone, but we did have very good partners that helped us with

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Entrepreneur Couple Bootstrapping to $10M from Colorado: AdCellerant Co-Founders Brock Berry and Shelby Carlson (Part 4)

Posted on Thursday, Jul 20th

Sramana Mitra: Could you throw some light on what kind of revenue sharing you were doing? It sounds like that is the core of your business model. Brock Berry: For the services part of what we do, the media company takes 70 cents out of every dollar they sell. That’s the revenue share so to

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