Bootstraps First to $5M ARR, Raises $10M Later: Toucan Toco CEO Charles Miglietti (Part 4)

Sramana Mitra: What else is interesting in your strategy? Charles Miglietti: What we are building right now. We are building a series of ready-to-use applications that will be plugged into existing systems. As we provide the very top layer of the visualization, we can build business applications that rely on any existing ERP or any

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466th Roundtable For Entrepreneurs Starting NOW: Live Tweeting By @1Mby1M

Today’s 466th FREE online 1Mby1M Roundtable For Entrepreneurs is starting NOW, on Thursday, November 21, at 8 a.m. PST/11 a.m. EST/5 p.m. CET/9:30 p.m. India IST. Click here to join. All are welcome!

466th Roundtable For Entrepreneurs Starting In 30 Minutes: Live Tweeting By @1Mby1M

Today’s 466th FREE online 1Mby1M Roundtable For Entrepreneurs is starting in 30 minutes, on Thursday, November 21 at 8 a.m. PST/11 a.m. EST/5 p.m. CET/9:30 p.m. India IST. Click here to join. All are welcome!

Bootstrapping a Tech Company by an English Major: Kevin Groome, Founder of Pica9 (Part 4)

Sramana Mitra: How big was that deal with Marriott? Kevin Groome: At that time, not that big. It was less than $100,000 a year. They are now our largest client. They spent probably $30 million with us. Sramana Mitra: $100,000 for a small company year-over-year is not a small amount of money.

Bootstraps First to $5M ARR, Raises $10M Later: Toucan Toco CEO Charles Miglietti (Part 3)

Sramana Mitra: Once you hit this limit and you realized that you had to do something else, what did you do? Charles Miglietti: We looked at our customer base. We identified the pattern in terms of persona and use case. We kept only the good ones – the ones that were repeatable. Sramana Mitra: What

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Bootstrapping a Tech Company by an English Major: Kevin Groome, Founder of Pica9 (Part 3)

Sramana Mitra: Let me start driving you towards the entrepreneur journey story. When you decided to launch this, who developed the software? How did you finance the software development and getting to a product? The idea came from a particular client situation where you experienced this problem. You have an understanding of the pain point.

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Bootstraps First to $5M ARR, Raises $10M Later: Toucan Toco CEO Charles Miglietti (Part 2)

Sramana Mitra: Let’s talk about that journey. When did you start looking for customers? What did you have? Did you have an MVP? Charles Miglietti: We sold the first pilot. There was no MVP. We built the MVP with our first customer.  Sramana Mitra: What was the problem that you were solving for this customer?

Bootstrapping a Tech Company by an English Major: Kevin Groome, Founder of Pica9 (Part 2)

Sramana Mitra: How long did you stay in that advertising agency? Kevin Groome: In 1998, I began to make a transition. There were two reasons why. One was we began to see that the advertising business was shifting. Even then, we could feel that the advertising industry’s old model, which was formed in the 60’s,

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