Entrepreneurs are invited to the 521st FREE online 1Mby1M Mentoring Roundtable on Thursday, March 4, 2021, at 8 a.m. PST/11 a.m. EST/5 p.m. CET/9:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea. You’ll receive straightforward feedback, advice on next steps, and answers to any of your questions. Others
Sramana Mitra: Here’s a synthesizing question. What can your technology do that an AI-based approach cannot do? Josh Millet: In an objective and transparent way, our technology measures key competencies, abilities, and behavior traits that we know are predictive of job success and business outcomes.
Sramana Mitra: What is the customer acquisition strategy? Josh Millet: When we were bootstrapping, we built our business on the back of Google. A lot of customers came in through the web. We did spend quite a bit of money on Google with paid ads. Over time, we built a great content strategy.
Sramana Mitra: You went after the startups because they were hiring a lot. Intuitively, it would strike me that the large enterprise market would be more conducive to hiring evaluation solutions. Josh Millet: Yes, we probably should have had you as an advisor back then. We would’ve figured that out quickly. When we looked at
Sramana Mitra: Let’s double-click down on the starting of Criteria. What did you start with? How was the journey? Who was involved? What was the bootstrapping process? Josh Millet: When I was working at that other company, I started participating in interviews with applicants. We weren’t good at hiring sometimes. A lot of companies struggle
In case you missed it, you can listen to the recording here: 520th 1Mby1M Roundtable Feb. 18, 2021: With Rajeev Madhavan, Clear Ventures
Entrepreneurs are invited to the 521st FREE online 1Mby1M Mentoring Roundtable on Thursday, March 4, 2021, at 8 a.m. PST/11 a.m. EST/5 p.m. CET/9:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea. You’ll receive straightforward feedback, advice on next steps, and answers to any of your questions. Others
If you haven’t already, please study our free Bootstrapping course and the Investor Introductions page. Josh has bootstrapped Criteria to almost $5M in revenue before raising funding. Sramana Mitra: Let’s start at the beginning of your journey. Where are you from? Where were you born and raised? What kind of background did you have?