The Accelerator Conundrumis a multipart series that challenges the prevailing wisdom of the tech startup ecosystem that entrepreneurs should Blitzscale out of the gate. Written by Sramana Mitra, the Founder and CEO of One Million by One Million (1Mby1M), the world’s first global virtual accelerator, it emphatically argues that a better strategy is to Bootstrap First, Raise Money Later, focus on customers, revenues and profits. 1Mby1M’s mission is to help a Million entrepreneurs reach a million dollars in annual revenue and beyond. Sramana’s Digital Mind AI Mentor virtually mentors entrepreneurs around the world in 57 languages. Try it out!
In the summer of 2007, I got a call from Pedro Ant, the then CFO and VP of Investor Relations of Mercado Libre that had just gone public on NYSE. Pedro told me that Marcos Galperin, his CEO, was an avid reader of my blog, and was inviting me to come to Buenos Aires for a week to run their strategic planning.
In November 2007, I spent a week in Buenos Aires working with the Mercado Libre leadership team, many of whom have since become leaders of the Latin America startup ecosystem.
At 1Mby1M, we have covered Latin America’s development with case studies of entrepreneurs like Marcos Galperin, Daniel Scandian, Sergio Furio, Asher Delug, and Sebastian Kanovich.
From the vibrant tech scenes of São Paulo and Buenos Aires to the rising hubs of Bogotá and Santiago, the entrepreneurial energy in Latin America is undeniable. However, a dangerous fallacy has been imported from Silicon Valley and is being propagated widely by many local and international accelerators: the “Blitzscaling from the get go” philosophy. This model, popularized by Y Combinator, is fundamentally ill-suited for the complex, volatile, and fragmented markets of Latin America.
The very concept of blitzscaling—prioritizing speed over efficiency to dominate a market at all costs—is built on the assumption of a robust and liquid venture capital ecosystem. Silicon Valley provides this. Latin America, with its economic instability, currency fluctuations, and political uncertainty, does not. When an accelerator forces a founder in Buenos Aires or Caracas to take a steep equity cut for a small seed round, it’s a lopsided deal. It pushes them to chase a mythical Series A that may never materialize, leaving them with diluted ownership of a company that is not yet fully validated, let alone ready to hyperscale. The outcome is often a spectacular failure, and a disillusioned founder who has given away their most valuable asset for a few weeks of mentorship.
The only proven alternative is to “Bootstrap first, raise money later.” This is the core of my methodology. It is a philosophy that empowers you to build a real business with customer revenue, not investor money. You achieve product-market fit, generate revenue, and prove your model before you ever step into a venture capitalist’s office. This approach builds a resilient company that is immune to the whims of the funding market. You are in control. When you do raise capital, it is from a position of strength and strategic necessity, not desperation. This is the path to building a truly great company.
The 1Mby1M mantra: Do not go to VCs as a beggar, go as a king.
This is where the 1Mby1M global virtual accelerator model becomes not just a viable option, but a necessary one for Latin America. While local accelerators provide a community and a physical space, they are trapped in a flawed paradigm. 1Mby1M provides a liberating alternative.
Latin America’s entrepreneurial landscape is ripe for a new approach. The region doesn’t need more programs that replicate a Silicon Valley model that is ill-suited to its unique challenges. It needs a methodology that emphasizes revenue, sustainability, and founder control. It needs the Bootstrap First, Raise Money Later philosophy, and 1Mby1M is the only platform that provides it, empowering the next generation of Latin American entrepreneurs to build great companies that will last.
I’ve articulated extensively in my The Accelerator Conundrum blog series, the traditional support structures that have taken root here are often ill-suited to the long, arduous journey of building a sustainable company.
1Mby1M is a liberating alternative and/or supplement.
We will double click down on each of these in subsequent discussions.
Photo Credit: Gerd Altmann from Pixabay
This segment is a part in the series : Startup Latin America