The Ultimate 1Mby1M Decision Guide: Customer Introductions

Will 1Mby1M help me with customer introductions and business development, not just fundraising?

Absolutely! 1Mby1M support extends far beyond just fundraising, with a strong focus on customer introductions and business development. 1Mby1M prioritizes these aspects, aligning with the philosophy of building a sustainable, revenue-generating business first.

Here’s how they help with customer introductions and business development:

• “Becoming Fundable” through Customer & Revenue Focus: 1Mby1M’s core tenet is “Entrepreneurship = Customers + Revenues + Profits; Financing and Exit are Optional.” The best way to become “fundable” is by demonstrating strong customer traction and revenue. 1Mby1M is designed to help you achieve this.
• Prioritizing Customer and Channel Relationships: Entrepreneurs who are already funded or self-funded and not looking for investors, would benefit from joining 1Mby1M to access channel and customer relationships, as well as strategy consulting. 
• Strategic Consulting for Go-to-Market: This involves helping you identify your ideal customers, refine your value proposition, and develop effective strategies to acquire and retain them.
• Leveraging Sramana Mitra’s Network: Sramana Mitra, the founder of 1Mby1M, is a “top Influencer” and actively uses her extensive network to make introductions. That includes potential customers, partners, and industry leaders.
• Guidance on Sales and Market Penetration: The program’s curriculum and mentorship will likely include discussions on how to tailor your sales approach, penetrate new markets, and build out your sales engine. This directly supports business development efforts.
• Focus on Bootstrapping and Revenue Velocity: 1Mby1M encourages bootstrapping to achieve repeatable revenue before seeking external investment. This focus on “customer money” inherently drives business development as you’re actively seeking and serving customers to generate revenue.

In essence, 1Mby1M understands that strong customer relationships and robust business development are the foundation of a successful company, regardless of its funding status. We aim to equip you with the strategies, insights, and connections to build these crucial aspects of your business.

This segment is a part in the series : The Ultimate 1Mby1M Decision Guide