What Makes Your Startup Hard to Copy

AI is making it easy to build ultralight startups. AI is also making it easy for copycats to flood the market with competing products. Investors HATE a market full of copycats. If you are looking to raise funding, you have to be able to establish a defensibility thesis.

By and large, if you are building something that plugs some short term technology gap in a larger AI platform, that is not a defensible play.

What is defensible is a solution that is rich in domain knowledge, domain-specific workflows, deep integrations that create exit barriers, and insights rooted in your domain’s nuances.

Such depth in esoteric domains is hard to copy.

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So, let’s dialogue on what you want to build.

Competitive Advantage is crucial. How do you compete?

Differentiation is essential. How do you differentiate?

Domain-knowledge is key. What is your domain-knowledge in this venture?

What is your Unfair Advantage?

Market Size drives Fundability. How big is the Market?

Is it big enough to be Fundable? Or, do you need to Bootstrap?

Are there a sub-segment that could support your venture with defensibility?

How big is the sub-segment? Is it big enough to be Fundable? Or, do you have to Bootstrap?