
Is your startup fundable? The One Million by One Million (1Mby1M) virtual accelerator offers funding diagnostics to its members. If your startup is not yet fundable, 1Mby1M will help develop a funding strategy. If your startup is already fundable, you may access the 1Mby1M network of investors. Learn more through the 1Mby1M Investor Introduction Overview.
Interested? Apply to win a one-year scholarship to the 1Mby1M Premium program, sponsored by DataStax, valued at $1000. Check out The DataStax – 1Mby1M Startup Challenge.

You want to do a startup. So, you need an idea to build around. The Covid-19 pandemic has changed consumer behavior in a major way. As we move through the virus-era, much more will likely change. With this realization, we ran a poll asking which topics readers would like me to cover and discuss. The overwhelming winner was startup ideas. So, after much thought, here are eight of my most recent startup ideas. My hope is to stimulate and help my fellow entrepreneurs catalyze these ideas into profitable businesses.
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The DataStax-1Mby1M Startup Accelerator Challenge will launch on September 9, 2021, at 8:00 am Pacific. This program is focused on supporting entrepreneurs building companies on the Apache Cassandra™ stack. Learn more here and register for the kick-off session here. Sramana talks about the program at this DataStax event last week:
Sramana Mitra: That positioning is sharp and well-defined. Does that continue to be your sweet spot?
James Cramer: It continues to be the biggest line share. It is where we focus the most. What we added that expanded our market was partnerships. We sought professional services automation platforms that targeted the same customers knowing that they don’t have our functionality. If they did, we partnered with them and added a competitive differentiation in that deal.
>>>Sramana Mitra: Three out of the fifteen customers you started the process with converted into customers. What kind of average deal size did they convert at?
James Cramer: The initial deal size was maybe $50,000 to $75,000 in ARR.
Sramana Mitra: What time frame are we talking about?
>>>Sramana Mitra: Tell me how you went about it. You used the lesson that you learned on bootstrapping using services. Tell me more about how you applied that principle to this business.
James Cramer: The first thing that we did was, we got into a room with a whiteboard. It was just the two of us. Because we are such experts in this topic, we thought that we would give it a week or two and we will have this thing all white boarded out, and we’ll have a good model of what the problem is and the corresponding solution. We can then start building.
>>>Sramana Mitra: How did the acquisition happen?
James Cramer: We would occasionally get solicitations from bankers. We would always entertain it to get a sense of which company was worth it and what was going on in terms of acquisitions. One day, I got an email from a banker in New York that said, “I have a client that is looking to make an acquisition in the United States for a company that had these criteria.”
>>>Sramana Mitra: The game hasn’t been released yet?
Tobias Seidl: No. What we are offering on our platform is for early-stage companies to share future profits. For revenue-making companies, they share a part of their revenues. We always have a balance of these two components.
Sramana Mitra: What is the profile of the investors who are coming onto your platform?
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